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Month: September 2017

Google slides integrates Shutterstock images

September 29, 2017

Shutterstock have announced an integration with Google Slides that allows users to search Shutterstock’s library of 150 million images and edit any visual content within their presentation to add filters, text, logos, product imagery and more.

Content content, Google, images, Search, technology

Third of shoppers stopped buying from brand due to trust issues

September 29, 2017

Over a third of UK shoppers (36%) have ‘stopped buying a brand or using a company’ because they were uncomfortable with something they did or stood for, according to new research.

E-commerce brands, local, media, UK

Britain lagging behind for European mobile site loading times

September 29, 2017

Britain severely languishes in 10th out of 17 major European countries when it comes to how quickly sites load on mobile, according to new research from Google.

Mobile ecommerce, Google, UK

GlobalWebIndex teams with Publicis for global audience planning and activation

September 29, 2017

Audience profiling company GlobalWebIndex has formed a strategic partnership with Publicis Media to support the company’s global strategic planning and measurement practices via its proprietary PACE panel.

Ads, Content agencies, analytics, global, local, marketing

Oath debuts global ‘Build Your Brand’ campaign

September 29, 2017

Oath, a subsidiary of Verizon has launched its first global brand campaign, #BuildYourBrand, which will span nine global markets and underscores the company’s differentiators across mobile, video and data for advertisers, publishers and partners.

Ads, Content agencies, brands, content, global, media

Uber Vs TFL: who’s driving social media?

September 28, 2017

Uber and TFL have taken media by storm this week, but how have they faired up on social media?

Mobile, Social Facebook, media, Twitter

Snapchat 3D lenses opens to ads: Warner Bros first with Blade Runner “Spinner” car

September 28, 2017

Snapchat has launched Sponsored 3D World Lenses, with Warner Brothers and Budweiser among the first brands signing up to the augmented reality platform.

Ads, Content, Mobile, Social, Video advertising, brands, global

Top tips: How to prevent, and recover from, a social media hack

September 28, 2017

A hacked social media account can damage your reputation, especially when you’re supposed to have a certain level of social media savvy. Blaise Grimes-Viort, chief services officer at social media agency, The Social Element, offers a checklist for people to use if they want to prevent, detect or recover from, a social media hack.

Regulation, Social apps, email, media, Twitter, UK

YouTube boosts personalisation with four new tools for advertisers

September 28, 2017

Google has released a set of new tools to help advertisers deliver highly personalised ads on YouTube.

Search, Video advertising, apps, brands, content, global

Google pulls YouTube from Amazon Echo Show: “A broken user experience”

September 28, 2017

Amazon’s Echo Show has lost its ability to stream videos from YouTube, with both sides blaming the other for the issue.

Ads, Content, Regulation, Video Amazon, Google, video, YouTube
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