Consumers now have more options to cut off an organisation completely – whether that means deleting an app, unsubscribing from emails or other updates, or requesting a company removes every trace of them. Elizabeth Dailing, Senior Director CXM at Quadient looks at how businesses can ensure they stay on the right side of their customers … [Read more…]
Just 14% of geo-targeted adverts use high-quality signals as privacy regulations put pressure on location data, according to new research.
Over two-fifths of the UK public remains unconvinced that technology developments are being governed well enough, particularly when it comes to the use of personal data.
A new European court ruling has banned pre-ticked cookie consent forms under GDPR rules.
Facebook has launched a scam ad reporting tool that lets people ads they believe to be misleading or scams on Facebook.
British Airways is facing a record fine of £183m for last year’s breach of its security systems, which lead to the theft of customer data from the airlines website.
This social media, ecommerce and retail campaign from Carrrefour saw the French supermarket giant not only boost sales, but it actually changed EU laws in the process. See why it won a top prize at Cannes Lions below…
Smart city traffic technology solutions deployed to ease chronic congestion in cities will generate $4.4 billion in revenue in 2023, up from $2 billion in 2019, according to new research.
Audience intelligence and measurement company Quantcast has announced the launch of Quantcast Choice Premium, a new and advanced paid version of its consent management platform (CMP) for website owners.
Facebook and Instagram ‘likes’ may get shut down for children under new safety plans proposed by the UK.