Social media campaigns are soaring in popularity, with almost all of the world’s top brands utilising the channel in one way or another. So how do you stand out from the crowd and reach your audience without alienating them? Chris Ward, UK MD Kenshoo, offers 10 tips to get the most out of this potentially … [Read more…]
Despite positive growth for the majority of online retailers, there is a lack of consensus at the top level on key areas they should be focussing on to achieve higher growth and profit levels, according top a new survey.
Social media is fast becoming a keep way to boost brand loyalty, as sites like Facebook and Twitter offer new ways for customers to interact with the businesses that matter to them. A new report outlines some key ways to drive stronger responses from fan pages.
France is the latest market where the consumer data protection issues surrounding Streetview have caused controversy. This week the French data protection agency fined the Google €100k for the unauthorised collection of consumer data through wi-fi networks. Find out why data protection fines are getting larger…
Retail websites now reach 75% of the European internet audience each month, with the UK leading the way, according to new research.
French Internet users spent over 4 hours on social networking sites during December 2010, with Facebook and Skyrock proving to be the most popular destinations, according to new research.
EU antitrust regulators investigating e-book publishers have raided several companies on suspicion of price-fixing.
Is Google’s new ‘one-stop paid content shop’ the answer to the publishers’ online revenue debacle? Suzanne Morrow, senior copywriter for agency Dog Digital, takes a closer look at Google’s latest venture….
The highly anticipated results of the 7th Annual International Mobile Gaming Awards (IMGA) were announced last week to a packed audience at Mobile World Congress in Barcelona.
Google has launched One Pass, a one-stop destination where users can pay for publications online, taking a 10% commission fee from all transactions.