Newspapers will increasingly to act more like cable channels as they move to the web and mobile apps, creating a wholesale marketplace for advertising, according to James Murdoch, James Murdoch, News Corp.’s chairman for Europe and Asia.
IMVU has launched seven new internationalized versions of its 3D virtual world.
Search marketing accounts for more than half of all global online advertising, and is forcast to take an even bigger slice of the market in four years time, according to a new report looking at the global internet ad industry.
Location-based media firm JiWire is running its first UK-based campaign from Hiscox, which will see the insurer advertising to people via wi-fi networks on both mobile and laptop devices.
The first ever ‘archaeological dig of the internet’ has been launched in London, aimed at preserving some of the earliest websites for future generations.
Data from the comScore Ad Metrix service has revealed that Adaptive Affinity ranked as the top online display advertiser amongst financial companies.
Delegates at yesterday’s Westminster e-Forum were warned by UK broadband specialists Point Topic that the £530m allocated to broadband infrastructure development across the UK is “not nearly enough”.
Nearly 10 million internet users turned to the web for financial advice, spending an average of 15 minutes on sites in the category during the month, according to new research.
WPP has seen its revenues climb 12.2% during the third quarter of this year, with the advertising giant cautiously optimistic heading out of the global economic crisis.
People in the Netherlands racked up the most website visits per month in Europe, and spent the most time on web portals, according to new data.