With ecommerce more important than ever before, measuring how customers feel will become a big part of eCommerce strategy in the year ahead. Kevin Murray, managing director at Greenlight Commerce looks at why retailers must focus on customer experience to boost sales.
While there is no convincing evidence that cash can carry COVID-19, the possibility has certainly caused mass fear and created a rise in contactless and digital payments. The move away from cash is has long been coming but it wasn’t going to disappear completely anytime soon. Bernard Foot, Strategy Analyst at Payment HSM as a … [Read more…]
Over two-fifths (41%) of UK consumers are delaying major purchasing decisions due to the Covid-19 pandemic, with white goods, cars and properties being the top purchases being delayed.
The Coronavirus outbreak has forced brands to entirely change their marketing plans. But just how do you run a marketing campaign during a global pandemic when your customers (and staff) are locked down at home? Here are several examples of companies who are stepping up, giving back, and transforming in order to deliver value to … [Read more…]
In today’s world of more flexible working, on-demand warehousing has grown in popularity with platforms such as Flexe and Ware2Go. Will Schneider, Founder of Fulfillment Companies, weighs up the increased flexibility and lower costs versis the loss of control these new platforms bring.
Traffic to online grocery stores shot up +84% in the last week, contributing to an overall +161% increase in visits since February 16th as the outbreak started to global, according to new research.
London-based global AI food technology start-up Spoon Guru, the has announced the launch of a new ‘Immunity Support TAG’ in the wake of Covid-19, to help consumers find foods online and in stores to strengthen their immune system.
Glasgow online travel accessories retailer Trtl, whose sales have dropped 95% in the past two weeks has donated 5,000 pairs of compression socks to help Scots nurses combat Covid-19.
The research, from Greenlight Commerce and BigCommerce, questioned 100 UK-based eCommerce decision-makers within the D2C sector, found that brands expect to waste £146k on poor eCommerce planning and £158k on poor eCommerce execution next year. The survey finds that D2C retailers expect to allocate £1.198m on eCommerce projects in 2020, but almost a third (31%) … [Read more…]
Sustainable fashion has seen a surge in interest with influencer mentions increasing by 55% and mentions of secondhand fashion increasing 137%, but fast fashion remains as big as ever with UK influencers, according to new research.