An new campaign called Fix the Web is being launched this week to tackle the problem of inaccessible websites on a massive scale. Fix the Web is an initiative of Citizens Online, a national charity that campaigns for internet access for all.
More than half (55 per cent) of respondents say they plan to buy at least half of their gifts online this Christmas, but shoppers are still failing to check if they are making secure transactions via the web.
Yesterday saw the historic announcement that The Beatles’ back catalogue is finally available to purchase digitally through the world’s largest music download store, iTunes. To commemorate Shazam have picked out the most tagged Beatles tracks on their mobile discovery app.
Best Buy has launched a Facebook shop for UK web users following on from the opening of its online store on November 4th.
Online shoppers in the UK are expected to spend £162 billion per year on products via the internet by the end of 2020. This burgeoning market is one that small businesses should not ignore. Thomas Vollrath, CEO, 123-Reg offers a guide to getting the most out of this Christams.
The latest research from Broadbandgenie.co.uk has shown that most UK consumers won’t dream of paying £400 for an Apple iPad, despite the desirability of the UK’s number one new gadget.
On the 1st January, the UK’s rate of VAT will rise to 20%. Research released today from affiliate network LinkShare, reveals that targeted marketing campaigns will be the most effective way to win business in the post-raise world. 30% of marketers* claim that mass marketing techniques will give way to individualised campaigns in 2011.
Men are more likely to buy high-tech gifts this year, while women are more likely to choose toys and games, with CDs and DVDs proving most popular with both sexes, according to new research.
More than a third of people intend to reduce their spend this Christmas, with 65% of people planning to start their shopping early in order to spread the cost in the wake of the Government’s spending cuts, according to a new forecast.
There remain some significant challenges for brands, such as control and ROI, before they invest more heavily in social media, according to new research from the Internet Advertising Bureau – the trade association for digital advertising and ISBA, the Voice of British Advertisers.