Retailers ‘neglecting loyal customers to pursue new ones’
Retailers are more focused on acquiring new customers than retaining loyal customers, despite acknowledging that the latter are more profitable in the long run, according to a new study.
Christmas
Top 5 causes of web stress
‘Cyber Monday’ – the busiest online shopping day of the year – is almost here. But can consumers rely on websites to offer them the best experience when they shop online? With Christmas fast approaching, will shopping for products and services online be more stressful than hitting the high street?
US holiday spending: Tech trumps travel in 2010
As the US marks ‘Black Friday’ today, signaling the start of the Christmas shopping season, how will the country’s fragile economy affect shoppers buying habits online? Andrew Eisner, Director of Community and Content for Retrevo.com takes a look at the latest survey stats to find out.
Help Fix the Web: Campaign aims to mend inaccessible sites for disabled people
An new campaign called Fix the Web is being launched this week to tackle the problem of inaccessible websites on a massive scale. Fix the Web is an initiative of Citizens Online, a national charity that campaigns for internet access for all.
Xmas e-tail: Shoppers exposed to malicious weblinks
More than half (55 per cent) of respondents say they plan to buy at least half of their gifts online this Christmas, but shoppers are still failing to check if they are making secure transactions via the web.
Top 10 Beatles tracks on Shazam
Yesterday saw the historic announcement that The Beatles’ back catalogue is finally available to purchase digitally through the world’s largest music download store, iTunes. To commemorate Shazam have picked out the most tagged Beatles tracks on their mobile discovery app.
Best Buy launches UK shop on Facebook
Best Buy has launched a Facebook shop for UK web users following on from the opening of its online store on November 4th.
Top 5 tips: Selling online at Christmas
Online shoppers in the UK are expected to spend £162 billion per year on products via the internet by the end of 2020. This burgeoning market is one that small businesses should not ignore. Thomas Vollrath, CEO, 123-Reg offers a guide to getting the most out of this Christams.
Brits say ‘no way’ to paying £400 for an iPad
The latest research from Broadbandgenie.co.uk has shown that most UK consumers won’t dream of paying £400 for an Apple iPad, despite the desirability of the UK’s number one new gadget.
VAT rise ‘will spark rise in targeted marketing campaigns’
On the 1st January, the UK’s rate of VAT will rise to 20%. Research released today from affiliate network LinkShare, reveals that targeted marketing campaigns will be the most effective way to win business in the post-raise world. 30% of marketers* claim that mass marketing techniques will give way to individualised campaigns in 2011.