Cyber crime costs the UK economy £27bn a year, the government has said.
Tweetminster, a media utility that uses data to curate news and opinion, has launched a new platform to aggregate and display content around any topic.
Older digital marketing disciplines like Search Engine Optimisation (SEO), Pay-Per-Click advertising (PPC) and email marketing are still seen as more effective than social media for brand building and driving sales leads, according to new research.
Despite a still challenging economy, UK consumers are willing to pay more for brands that deliver simpler experiences and interactions, according to a new study.
Google has launched One Pass, a one-stop destination where users can pay for publications online, taking a 10% commission fee from all transactions.
eBay, Apple, Google, Blackberry and Amazon are the top perfoming brands in terms of social media buzz, according to a new study.
This week saw Apple set up a subscriptions service on its app store. Patrick Mork, Chief Marketing Officer at GetJar, takes a look at the effect the move will have on publishers.
SMEs are wasting time and money on half-baked social media strategies and are, in many cases, oblivious to the simplicity of using Twitter as a marketing tool, according to the findings of a roundtable discussion.
Warner Bros. Digital Distribution has launched the “App Editions” of feature films “Inception” and “The Dark Knight,” giving consumers a new way to own special edition movies with the iPhone, iPod touch and iPad.
In 2011, it is estimated that cybercrime will cost the British economy a total of £1.9billion, which equates to £103 for every person affected1. This wee, Internet security specialist Norton launched its new Cybercrime Index in London to help combat this issue, by tracking and warning computer users about daily cybercrime risks around the world.