For Mum’s, YouTube knows best [INFOGRAPHIC]
Ahead of Mother’s Day this weekend, new data looks at how Mums engage with ads on YouTube.
YouTube
Video viral of the week: Geico returns with ‘Fast Forward’ pre-roll ads
Insurance firm Geico has followed its hugely successful ‘Unskippable’ ads with a new series that dares a user to ‘fast forward’ through compelling YouTube ads. See why its our video viral of the week below…
Google reveals latest humanoid robot ‘Atlas’ (then hits it with a hockey stick)
Google has unveiled the next generation of its Atlas, its bipedal robot capable of carring 10lb boxes and stoically picking itself up after being toppled by a hockey stick.
Valentine’s Day: Google’s guide to getting mobile brand love [INFOGRAPHIC]
As we get closer to one of the most loved, and dreaded days of the year, brands are thinking about how to capitalise on loved up shoppers. Research by Google shows there is 60% rise in mobile consumers who reach for their mobiles to shower their partners with gifts.
Cadbury reveals new Milk Tray Man after online search
Cadbury has picked Patrick McBride, a firefighter from Liverpool, to be its Milk Tray Man, beating off more than 20,000 hopefuls after an online campaign.
YouTube adds video donation option
Google has launched a Donation card for YouTube video creators, letting viewers directly donate money to non-profit organisations from the video sharing platform.
Economist predicts 2016’s big stories before they happen
The Economist Films has launched its first 30-minute film – “The World In 2016” – looking at some of the iconic moments of the year ahead.
YouTube’s top 10 trending videos of 2015
YouTube has assembled a list of the top ten trending videos of the year, based on “views, likes, shares, searches, parodies, remixes and responses.” Altogether, these ten videos account for over 500 million views and the firm has put together its annual Rewind video celebrating its biggest trends.
What’s the top meme for 2015? Tumblr launches 2015 Year in Review
Tumblr has released its annual ‘Year in Review’ – a list of the top blogs, posts and topics featured on the site in 2015, revealing that ‘Pepe the Frog’ was the most reblogged meme of the year.
Case study: Clash of the Clans wins Super Bowl with Liam Neeson Taken spoof
One of the big Super Bowl ads to air during half-time was a hilarious bit featuring Liam Neeson spoofing his super-spy role in Taken, Bryan Mills. The ad went on to become a massive hit on YouTube, getting 80 million views for SuperCell’s Clash of the Clans mobile game.