Travel companies need to embrace new technologies such as artificial intelligence (AI), virtual reality (VR) and augmented reality (AR) to create a more immersive and enjoyable travel experience for holidaymakers, new research suggests.
Agency pladis has unveiled plans for its biggest ever Christmas brand campaign. It’s the first time well-loved brands under the McVitie’s, Jacob’s and Carr’s master brands will come together under the campaign banner “Merry Biscuits everyone.”
Cyber security is now firmly cemented as a key issue in the boardroom of FTSE 350 companies, but this isn’t reflected in the training that management receive in dealing with cyber incidents.
There is a a worrying crisis in confidence among young women with regards to their digital skills, with the majority feeling less qualified than their male counterparts, according to a new survey.
UK shoppers shunned the high street and shopping centres during July sale season as they cut back on non-essentials due to higher inflation and stagnating wage growth, according to new data.
Snapchat shares have plummeted 17% as the social media firm saw user numbers and revenues grow slower than expected and losses rise nearly fourfold, amid increasing competition from Instagram.
Almost half of firms (48%) are putting off investing in technology for their sales teams because of concerns over cost, according to new research.
The average enterprise value for AIM listed tech stocks has increased 21.3% since the start of the year, according to new research.
“Cash only” payment is becoming a deterrent for UK consumers, as Brits are increasingly in favour on mobile payments for their high street shop, according to new research.
Email offers are the still the most likely marketing tactic to trigger a purchase on a smartphone or tablet, with 1 in 5 consumers making a mobile purchase as a result of email offers on the go, according to new research.