UK Archives

‘My Dad Wrote a Porno’ Christmas special debuts exclusively on Spotify for all users

December 4, 2018

One of the most popular podcasts in the world, ‘My Dad Wrote A Porno’, releases its eagerly-awaited Christmas special exclusively on Spotify for two weeks. ‘My Dad Wrote a Christmas Porno 3’ is now available now for all users – both free and Premium – on Spotify.

6 in 10 UK firms plan £100k digital transformation projects soon

December 3, 2018

Six in ten UK businesses plan on spending more than £100k on digital transformation in the next two years as 69% admit they won’t survive unless they embrace digital transformation, according to new research.

Early ‘Blackvember’ campaigns pull Black Friday online spend down

November 28, 2018

£1.49bn was spent with UK online retailers on Black Friday 2018, which was up +7.3% on the same day last year but below forecasts. IMRG looks at the trends behind the numbers.

60% of searches for Black Friday sales ‘made on Thursday night’

November 27, 2018

There was a wave of pre-Black Friday night-time surfers, with most search queries (60%) for Black Friday sales actually occurring between 10pm-12am on Thursday 22nd November, according to new research.

Matalan chooses ContentSquare to enable omnichannel strategy

November 26, 2018

Matalan has chosen ContentSquare’s industry-leading user experience (UX) analytics solution to enhance its online performance and help the digital teams, including insight, marketing, UX, trading and content teams, create a seamless omnichannel experience.

Paco Rabanne targets Instagram shoppers with ‘immersive Christmas Market’

November 23, 2018

Paco Rabanne is launching a ‘fragrance-inspired’ Christmas Market, which will pop up in four locations across the nation over the Christmas period, designed to boost awareness and enourage Instragram photo opportunities.

LoopMe Hires Simon Stone to Accelerate UK Expansion

November 22, 2018

LoopMe announced today the appointment of Simon Stone as UK Commercial Director.

Top 6 second ads on YouTube: Laughing Cow and Doritos tops list

November 22, 2018

YouTube has revealed its annual UK ‘Bumper ads’ leaderboard, which ranks the best six-second spots of the year.

The wrong man: Twitter recruits ‘John Lewis’ to star in Christmas campaign

November 20, 2018

Twitter UK has launched a Christmas TV ad featuring a man called John Lewis, who gets an avalanche of tweets each year mistaking his for the department store famous for its festive TV commercials.

Online purchase experience is worse at Christmas, say British shoppers

November 19, 2018

Despite nearly half of British shoppers now doing at least half of their Christmas shopping online, 44% say the online delivery is worse during the festive season, according to a new survey commissioned by parcelLab.