Manufacturers are talking up tablet PCs as if no other gadget mattered, while tech sites can’t get enough of the new tablet PC format. But do the public care? Apparently not, according to a new survey.
Manufacturers are talking up tablet PCs as if no other gadget mattered, while tech sites can’t get enough of the new tablet PC format. But do the public care? Apparently not, according to a new survey.
Shopping in the UK has officially gone digital, with smartphones and their apps being added to the typical basket of goods used to calculate inflation.
White labels can be the key to driving traffic. From dating websites to price comparison services, white labels are cropping up all over the net, allowing smaller companies and big players alike to expand their range and enhance revenue portfolios without compromising brand integrity. Simon Piper, head of partnerships at Consumerchoices.co.uk, assesses why white labels … [Read more…]
As we return the 2011 census forms even the most bizarre responses will help provide greater insight in to customer behaviours says Callcredit Information Group, the consumer insight specialist.
Lastminute.com is launching a new, pan-European marketing campaign to position the brand as the ultimate online leisure, entertainment and travel retailer.
For over a decade the music industry has been chasing ISPs to block and report illegal downloaders. New moves by the UK Telco giant BT could be the answer to all their dreams. BT is planning an online music download site with a difference: no profits at the start, and a role in the war … [Read more…]
An increasing number of advertising agencies see demand-side-platforms, particularly those dedicated to mobile, as the best opportunity to shift the lingering perception that mobile advertising campaigns are too time consuming and complex to plan and execute, and lack the effectiveness and transparency of online, according to a new report.
Advertising giant WPP has said it is likely to switch its headquarters from Dublin back to the UK after UK chancellor George Osborne slashed corporation tax in last week’s budget.
Advertising giant WPP has said it is likely to switch its headquarters from Dublin back to the UK after UK chancellor George Osborne slashed corporation tax in last week’s budget.