Disney buys YouTube network Maker Studios for $950m
Disney has bought YouTube network Maker Studios in a $950m deal that sees the iconic movie studio make a significant step towards a digital future.
UK
Data privacy now ‘critical brand differentiator’
Data privacy is now a “critical brand differentiator” for businesses looking to acquire new customers, with consumers’ decision to share information driven by the use of trusted channels and transparency, new research.
#nomakeupselfie craze: Autocorrect error leads to thousands donated to polar bears
A texting blunder has led to thousands of pounds being donated to both Unicef and the World Wildlife Fund (WWF), instead of Cancer Research as part of the ‘No Make Up Selfie’ craze.
Zynga reveals plans for NaturalMotion buy: Can games maker win back growth?
Zynga, the company behind Farmville, bought UK games maker Natural Motion last month for £317m. Now, the companies boss has explained how the embattled maker of Farmville looks to turn around its fortunes with a mobile drive.
‘No make up selfie’ raises £2m for Cancer Research in 48 hours
Cancer Research UK has recieved more than £2m in donations after a popular online campaign, asking women to post selfies with no make-up using the hashtag #nomakeupselfie, went viral last week.
5 common SEO mistakes (infographic)
Search engine optimisation (SEO) can seem a mysterious and complicated practice to the uninitiated- especially with the likes of Google constantly changing its algorithms. This Infographic from Freestyle Interactive offers a guide to best practice and common mistakes in SEO.
Right to reply: Zara’s smart move to international online sales
Last week, Inditex (the parent company of UK brand Zara and world’s biggest retailer) has suffered from weakening currencies across non-EU countries, turning minor profits year-on-year. Venda’s CEO, Eric Abensur, analyses the company’s move to take advantage of its most successful businesses by expanding both physical stores and moving eCommerce sites into international markets – … [Read more…]
LG and Motorola reveal first ‘Android Wear’ smartwatches
LG and Motorola have unveiled the first smartwatches to run Google’s new operating system ‘Android Wear’.
Wetherspoon’s pub feedback scheme boosts customer satisfaction 6%
UK pub chain J D Wetherspoon increased customer satisfaction with the food quality served in its pubs by 6% as a result of its customer experience programme, ‘My Pub Feedback’, conducted with Service Management Group (SMG).
Mitre kicks off digital drive with 1DA
Football brand Mitre has appointed communications agency 1DA to handle its international digital innovation and communications.