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UK

Lifestyle bloggers ‘can earn £900 per year’ via affiliate sales

May 16, 2014

The average online blogger using affiliate marketingcan expect to make as much as £906 a year through their blogs with the beauty and fashion sector proving particularly lucrative, according to a study of 1,723 UK-based ‘lifestyle’ bloggers.

Uncategorized content, Entertainment, marketing, music, UK

Shaun the Sheep coding competition gets kids into digital coding

May 16, 2014

Aardman Animations, the creator of Shaun the Sheep, has teamed up with Nominet Trust to launch Shaun’s Game Academy, a national competition for young people to build online games based on the adventures of the popular TV character.

Uncategorized, Video games, UK

Top 4 tips: Managing negative reviews online

May 15, 2014

Customer compalians on public social networks, blogs forums or brands pages can be devastating for brands. Richard Harrison, UK Managing Director of Reputation.com offers four key tips on managing negative reviews online.

Uncategorized brands, email, marketing, UK

Eurovision Song contest gets record 5.3m tweets

May 12, 2014

The 2014 Eurovision song contest dominated Twitter last Saturday night, generating more than 5.3 million tweets, according to the social network.

Uncategorized blogging, Europe, sport, Twitter, UK

Win for pirates? UK illegal downloaders will only get ‘educational’ letters from ISP

May 12, 2014

In a blow to the film and music industry, a new deal between UK ISPs will see frequent illegal downloaders sent strongly worded letters with no chance of fines or further legal action.

Uncategorized BBC, media, music, UK

Top marketing tips: Reaching gardeners in the online sphere

May 12, 2014

Gardening is often a seasonal past time- and not often associated with ‘digital’ media. But even those with green fingers are going digital- with some interesting results for marketers. Stephanie Keller, TGI, Marketing Executive and Media Analyst looks at how online and offline marketing can be combined to reach gardeners.

Uncategorized demographics, marketing, media, UK

Amazon debuts Twitter shopping tool

May 6, 2014

Amazon has struck a partnership with Twitter that lets users add products to their shopping carts by tweeting a special hashtag.

Uncategorized Amazon, apps, media, Twitter, UK

Viacom buys Channel 5 for £450m

May 2, 2014

Viacom, the US TV giant behind MTV and Nickelodeon, is to buy Channel 5 in a £450m deal that will net a huge profit for Richard Desmond.

Uncategorized advertising, UK

Case study: Thompson & Morgan revamp site search to boost order value 30%

May 2, 2014

Gardening supply firm Thompson & Morgan restored SLI Learning Search on their e-commerce site to enhance the search functionality offered on their new platform. Since switching to SLI, Thompson & Morgan, the leading retailer of seeds and plants in the UK, saw several bottom line benefits, including a higher conversion rate and larger average order … [Read more…]

Search, Uncategorized Europe, UK

Ad funded mobile network Samba shuts down

May 1, 2014

Ad funded mobile network Samba has closed down after first launching two years ago, blaming “unsustainable data costs”.

Uncategorized, Video broadband, UK
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