SMEs are wasting time and money on half-baked social media strategies and are, in many cases, oblivious to the simplicity of using Twitter as a marketing tool, according to the findings of a roundtable discussion.
Corporate policies and lack of understanding are stifling recruiters’ use of social media such as Facebook and LinkedIn to acquire new talent, despite the fact that two thirds of employers say they want to hire more people in the coming year, according to a new survey.
This week, in Steve Ballmer’s keynote address at Mobile World Congress 2011, Microsoft announced a variety of new features coming to its Windows Phone 7 smartphone operating system.
Ebay shares hit their highest point in more than three years last week after the online marketplace operator said it will double revenue from its PayPal online payment service by 2013.
The Treasury has announced £10m in funding for high-speed broadband access in areas of rural Wales, with further waves of investment promised for the area.
Ebay shares hit their highest point in more than three years last week after the online marketplace operator said it will double revenue from its PayPal online payment service by 2013.
StyleCompare, a new fashion comparison website, has launched this week in partnership with a number of major retailers including ASOS and TopShop.
The Economist has partnered with AdGent Digital, launching a new feature on its site allowing readers to tweet comments in real time to a live debate.
Social media is predicted to boom across UK businesses in 2011, with freelancers set to benefit from a raft of new short term vacancies as firms look for flexible solutions.
Facebook has introduced a new advertising program called Sponsored Stories, which turns user’s actions on the social network, such as ‘likes’ and ‘check-ins’ into ads.