Sacramento Kings debut NBA’s first Facebook 360 Live Stream
Last week, the Sacramento Kings launched a technology first – the NBA’s first Facebook 360 Live Stream.
technology
Retail apps failing to meet consumer expectations, research finds
Consumers believe current retail apps are failing to deliver the high quality and interactive mobile shopping experience they demand, according to new research.
Rise in ‘Clean Living’ searches: Distinguishing the fads from the long-term opportunities
There has been a 61% rise in searches for diets in January, with the new trend of ‘Clean Living’ proving a new opportunity for brands, according to new research.
Skype meets school: Live video learning platform launches
HowNow, a live video learning platform has launched, letting users take educational and lifestyle classes including, music, bookkeeping, cooking, painting and many more.
adsquare and TabMo join forces for “one-stop shop” mobile advertising
Programmatic mobile advertising company TabMo has unveiled a new European partnership with leading data exchange, аdsquare.
Top 5 marketing-related searches of the year
With 2016 drawn to a close, Microsoft’s Bing Ads has released the top marketing related searches of 2016.
72% of marketers put data analysis ahead of social media skills
72% of marketers consider data analysis to be the most important skill for their organisation to acquire over the next two years.
4 ad tech trends for 2017
What does the coming year hold for the marketing and technology industry? Bench, a St Ives company, has launched an ‘Ask the Experts’ guide designed to help businesses identify and capitalise on the key marketing and data technology challenges for 2017 and beyond.
L’Oreal smart hairbrush “listens” for breaking hair
Kérastase has launched a smart hairbrush that listens for breaking hair, but it comes with a hefty price tag.
Samsung brings remote tribes together with Gear VR
To promote its Gear VR device, Samsung took the novel approach of coobwecting two remote communities on opposite sides of the planet through the power of next generation virtual reality technology.