Dennis Publishing launches ad platform Nowse for brands
Dennis Publishing is launching Nowse, a targeted marketing service letting brands connect with the firm’s online audiences, including The Week, IT PRO, Auto Express and Money Week.
technology
What was the biggest new digital breakthrough of the decade? Vote here!
As the 2010’s comes to an end, we rounded up the most important and innovative tech products, trends, and breakthroughs that have shaped how we use technology. Take part in our poll below…
Access creative agency retains Welsh Government contract
Manchester-based creative and digital agency, Access will be continuing its acclaimed work with the Welsh Government following its successful application to be a roster agency for the provision of digital services.
Taboola partners with Integral Ad Science to ensure brand safety
Content discovery platform Taboola has announced the launch of custom brand safety tools powered by Integral Ad Science (IAS).
The jobs most at risk from automation
Waiters, stock assistants and executive sales are the jobs most at risk from automation, while Dentists, doctors, teachers are safest, according to new research.
Politics over price: 84% of consumers consider company ethics and values before making a purchase
More than eight in ten consumers consider a business’ ethics and values before they make a purchase, reveals a new consumer survey. Environmental responsibility, supporting worker’s rights, and ending animal testing are the three most important business ethics in the 2020s.
Delivery wars heat up: Greggs picks Just Eat over Uber and Deliveroo
Bakery chain Greggs will work with Just Eat after testing the food delivery firm alongside rivals Deliveroo and Uber Eats in several cities last year.
Global risks report: Political divisions ‘getting in way of tackling shared problems’
Geopolitical turbulence is propelling us towards an “unsettled” unilateral world of great power rivalries at a time when business and government leaders must focus urgently on working together to tackle shared risks, according to new research
Google shakes up ad industry: Third-party Chrome cookies blocked in 2 years time
Google plans to stop all third-party cookies on its Chrome browser by 2022, in a move that will have massive repercussions across the ad industry, which depends on them to track users.
Senior marketers believe trust ‘biggest challenge facing marketing industry’
Reinforcing customers’ (59%) trust’ is the data and marketing industry’s biggest challenge, according to a survey completed by over 230 senior marketing professionals across the UK who judged the DMA Awards 2019.