Harvey Nichols revamps online merchandising to boost sales
Harvey Nichols has seen onsite conversion grow following an improved online merchandising strategy which encourages customers to explore its website in more depth and for longer.
technology
JW Player takes new video ad bidding platform live with SpotX
Video ad platform JW Player has launched Video Player Bidding, a market-changing header bidding solution for video in partnership with SpotX.
Employees want tech to boost productivity, not monitor their performance
Over half of employees (53%) are prepared to use technology like wearables to boost their own productivity at work. However, three quarters (74%) said no to wearables being used by employers to monitor performance.
Just half of UK retailers have a digital strategy in place
Almost half (46 percent) of British consumers believe Augmented Reality (AR) will positively impact retail, with Virtual Reality (VR) close behind (22 percent), yet only 50 percent of retailers have a digital strategy to implement these technologies according to new research.
Younger audiences ‘moving off Facebook’
Facebook is losing friends among teens and young adults, according to eMarketer’s report on UK digital users, which is set to be released later this month.
Six tech trends you need to know about in 2018
If January was anything to go by, 2018 promises to be an interesting year for technology. Yemi Olagbaiye, Head of Client Services, Softwire, provides a run-down of six tech trends everyone will know about this year.
Amazon to deliver Whole Foods groceries to Prime members
Amazon has started delivery Whole Foods groceries to Prime customers in the US, six months after the retail giant acquired the supermarket chain.
Right to reply: Amazon Go on in, but only if you look the part
One week on from its launch, Amazon Go is an impressive state-of-the-art retail experience, but is it the future of shopping or a PR-fuelled own goal? Antony Edwards, CTO, Testplant, looks at how the store means Amazon has lost customer recommended purchases – one of the very things that fuelled its boom in growth in … [Read more…]
Bauer Media signs with content discovery platform Taboola
Bauer Media has partnered with content discovery platform Taboola, in an exclusive two year partnership to help expand its revenue and engage consumers, using a new ‘Taboola Feed’ tool.
Can search trends predict this year’s Oscar winners?
At this years’ Oscars, the race for ‘Best Picture’ is being led by runaway viral sensation ‘Get Out’, and closely followed by WWII epic ‘Dunkirk – if it were to be decided by online searches.