technology Archives

The rise of Alexa shopping: Voice orders surpass £200 per user

June 28, 2018

The average UK consumer is happy to spend in excess of £195 in an order through voice technology, rising to £232 in the case of shoppers over the age of 30, according to new research.

Brits buying gift cards for personal use

June 27, 2018

Nearly half of UK shoppers (47 percent) are purchasing gift cards to spend on themselves, according to new research.

Consumers remind brands that ‘simplicity’ is the most important part of a digital experience

June 27, 2018

When it comes to digital experiences, consumers value easy-to-use brand websites more than anything else, according to new research.

Creative Data Lions Winner: The Times brings unheard JFK speech to life with AI

June 25, 2018

The Times Newspaper in the UK won this year’s creative data award at Cannes Lions by using historical data to bring to life the speech President Kennedy was never able deliver in Dallas 1963.

Cannes Lions highlights: The Power of Big Tech Platforms

June 22, 2018

Do tech giants support open societies or are they a threat to them? Zanny Minton Beddoes, Editor-in-Chief of The Economist, chaired a big debate on the subject at this year’s Cannes Lions.

Cannes Lions Winner: Pedigree ‘SelfieSTIX’ sweeps mobile awards

June 21, 2018

In New Zealand, Pedigree launched a campaign to promote its new SelfieSTIX product which helps dog owners to create perfect selfies with their pets, winning a raft of Cannes Lions mobile awards in the process.

White paper: Driving B2B digital transformation

June 21, 2018

With digital transformation still widely misunderstood by many B2B organisations and even feared at the C-level, digital agency Deeson has launched a new white paper to demystify what it means and help organisations get to grips with the change needed to stay ahead.

technology

The rise of Alexa shopping: Voice orders surpass £200 per user

Brits buying gift cards for personal use

Consumers remind brands that ‘simplicity’ is the most important part of a digital experience

Creative Data Lions Winner: The Times brings unheard JFK speech to life with AI

Cannes Lions Winner: Pedigree ‘SelfieSTIX’ sweeps mobile awards

White paper: Driving B2B digital transformation

Mobile ad tech firm YOC expands into the Netherlands

Targeting by temperature: Brands to cash in on ‘slumber shopping’ this summer

Voice technology: Business use to triple over next year