Providing customers with the right kind of experience online can be a tricky task to ensure standards across an organisation. Udesh Jadnanansing, founder and managing partner, Mopinion looks at the 4 biggest challenges facing companies looking to implement a Customer Experience Management strategy.
Facebook has pulled its SlingShot messaging app just hours after going live on Tuesday, as the social network looks to rival SnapChat.
More and more people in Germany plan and book their holidays through their mobile phones, according to new research from comScore.
Twitter has bought another ad technology firm- Namo Media, as the newly listed social network looks to boost its appeal to advertisers.
Digital ad technology firm nugg.ad has partnered with premium mobile ad sales house Mobsta to launch a new service in the UK.
Awareness of contactless payments in the UK has made big strides, according to new research.
Marketing technology company FusePump recently hosted their first internal hackathon, in an effort to create an innovative new product for clients. The winning idea – a pricing intelligence platform – was put together in just 24 hours, and will be ready to market to clients in the next few months.
Wil Rockall, director in KPMG’s cyber security team, comments on the news that Google will produce its own fleet of driverless cars. He highlights that the move could herald improvements in road safety, but warns that the potential for ‘spam jams’ and hacker-driven congestion might affect consumers’ driving experiences.
Apple has bought Beats Electronics, the music and headphone company owned by rapper Dr Dre for $3bn- marking the most expensive deal in the tech giant’s 38-year history.
Samsung has unveiled a new health monitoring platform, alongside a new fitness band that does not need connected charging. View this video from CNET covering the presentation: