Daily Telegraph first to sign up for Associated Press video hub
The Associated Press (AP) has launched its live video news service ‘AP Video Hub’, with The Daily Telegraph becoming one of the first publishers to use the service.
sport
Olympic viewing trends- quarter of Brits watched online
Nearly a quarter (24%) of all Brits used the web to watch the Olympics, while 14% used social media to catch up on the action, according to new research.
Olympics retail trends: High streets slump but online traffic booms
As high street shops suffer as people stay at home to watch the Olympics, online shopping network Shopping.com reports a sharp increase in online traffic, particularly for sports and fitness gear.
Olympic opening ceremony breaks iPlayer records
The opening ceremony of the Olympic Games has set the record for the most number of views in a single day on the BBC’s iPlayer catch-up platform.
Olympic fever hits Britain- opening ceremony searchers flock to Facebook
Nearly one in ten (9%) of all consumers searching for the Olympics opening ceremony went direct to Facebook, making it the main beneficiary of all the searches on the night the London 2012 games began, according to new research.
BBC brings Summer of Sport to Facebook with ‘social viewing’ app
BBC Sport has launched a Facebook application offering audiences live streams of major sports events, including Wimbledon and up to 24 streams of Olympics coverage.
Video Viral of the Week- P&G’s ‘Olympic Moms’ ad gets over 2m YouTube views
Last month, Procter & Gamble embarked on the company’s biggest campaign in its 174 year history, using its Olympic sponsor status to push an emotive message celebrating mothers worldwide (a key demographic for the FMCG brand). See below why it’s our video viral of the week…
Video Viral of the Week- P&G’s ‘Olympic Moms’ ad gets over 2m YouTube views
Last month, Procter & Gamble embarked on the company’s biggest campaign in its 174 year history, using its Olympic sponsor status to push an emotive message celebrating mothers worldwide (a key demographic for the FMCG brand). See below why it’s our video viral of the week…
Rupert Murdoch ‘not fit’ to lead News Corp. say MPs
Rupert Murdoch “is not a fit person to exercise the stewardship of a major international company”, MPs have said.
ITV appoints 4th Screen Advertising for mobile ads
ITV has picked 4th Screen Advertising to deliver creative mobile ad campaigns across its entire range of news, sport and entertainment apps and mobile sites.