Virtual flop? VR device sales falling short of expectations
The VR industry shipped 6.3 million devices worldwide and generated $1.8bn in revenue during 2016, according to new research.
Samsung
Hotwire discovers the most popular brands and trends from MWC on Twitter
With Mobile World Congress (MWC) over for another year, Hotwire looks at the Twitter stats to uncover the biggest trends at this year’s event.
Nokia 3310 nostalgia overshadows iPhone and Samsung
Nokia’s relaunch of its classic 3310 – the first mass-market mobile phone – has prompted a significant peak in consumer engagement with the brand, as half (50%) of consumers say they have read or heard about Nokia in the past week, according to a survey by Harris 24.
Which brand won the social media Oscars?
Several brands successfully took advantage of the politically charged atmosphere at this year’s Oscars with new ads, with Cadilac generating the most buzz, according to new research.
Samsung warns customers not to discuss personal information in front of smart TVs
Samsung has confirmed that its smart TV sets are listening to customers’ every word, and the company is warning customers not to speak about personal information while near the TV sets.
Samsung brings remote tribes together with Gear VR
To promote its Gear VR device, Samsung took the novel approach of coobwecting two remote communities on opposite sides of the planet through the power of next generation virtual reality technology.
The top 10 YouTube ads of 2016
The Superbowl produced five of the most watched YouTube videos of 2016, according to new data revealed by the Google-owned video site this week.
15m Brits “have an old mobile phone gathering dust in drawers at home”
As we fill our Christmas stockings with the latest must-have technology, what happens to the tech gadgets of Christmas past that were once at the cutting edge, but have now been superseded by advancements in innovation and design? New research shows those old Nokia’s may be worth something…
“One moment”: OK Go teams with Morton Salt for 4.2 second music video
Ahead of Thanksgiving, indie band OK Go have partnered with consumer packaged goods firm Morton Salt to launch a time-bending Facebook music video … filmed in just 4.2 seconds.
Diageo warns against drunk driving with VR car crash
Alcoholic drinks brand Diageo has launched a virtual reality video simulating a drink driving car crash.