Google debuts TV and online planning tools in UK
Google is embarking on a multi-million pound planning tool to help brands understand consumer behaviour across TV and online media platforms.
media
Top 10 financial trading brands for search and social media
LondonStockExchange is the most visible site in natural search, while CityIndex most visible advertiser in paid search, according to new research.
News of the World scandal: New media to benefit as consumers switch to digital?
Emerging new media brands look set to benefit from a growing consumer backlash against ‘traditional’ media outlets in the wake of the NOTW hacking scandal and subsequent closure of the publication, according to research released today by online publisher, Populis.
Roundtable report: Will the UK benefit from a digital copyright exchange?
Following the release of the Hargreaves Review, Digital Opportunity, the Creative Industries Knowledge Transfer Network (CI KTN) last week brought together representatives from the creative sector to debate the implications of the Review with its author Professor Ian Hargreaves. Participants included Universal Music, Lovefilm.com and The Guardian News and Media Group along with the UK … [Read more…]
Holiday camps ‘offer best online customer experience’
Holiday camps and self catering websites have topped the latest eTravelBenchmark study with a good performance across the online customer journey, providing potential holiday makers with an overall online package which can be tailored to their needs, desired destination and budget.
Right to reply: Lord Sugar is wrong- Some of the UK’s most successful business brains are engineers
In the latest series of the BBC TV show ‘The Apprentice’, Alan Sugar sparked controversy for firing a contestant on the basis that he’s ‘never come across an engineer that can turn his hand to business’. Suranga Chandratillake, founder and CEO of video search engine Blinkx argues why engineers such as James Dyson, Mark Zuckerberg … [Read more…]
Virgin Media users to get discounted Spotify accounts
Virgin Media has struck an exclusive agreement with digital music service Spotify to offer the music platform across multiple platforms, incuding PCs, mobile devices and connected TVs.
Right to reply: The con is (still) on after ASA slams Virgin Media online campaign
Virgin Media has had its wrist-slapped or, more accurately, received a good hiding from the Advertising Standards Authority (ASA) over a controversial advertising campaign. Neil Hawkins, contributing editor Choose.net looks at how the broadband price wars are taking are getting nasty…
Mobile and social media commerce ‘to inflate online fraud losses by £30m by 2015’
The cost to the UK economy of e-commerce fraud is expected to grow by £30 million by 2015 as mobile phones and social networking sites create new opportunities for criminals, according to new research.
Mobile payments users 'to reach 2.5 billion globally by 2015'
A new report by analyst firm Juniper Research forecasts that the number of mobile phone users making payments for digital goods will reach 2.5 billion worldwide by 2015, up from 1.8bn forecast for 2011, representing a growth of 40%.