As part of Samsung’s promotion of its new Galaxy S 3 in Singapore, the phone maker hires several improvisational musicians, including Merton of Chatroulette fame, to bring personalised songs to via a live webcast.
Connected devices have become a way of life for many, but shoppers are digitally engaged to varying degrees depending on the products they buy, according to new research from Nielsen.
Publisher IPC Connect has launched a new standalone website for Woman’s Own, as part of a magazine refresh.
Gottfrid Svartholm, founder of filesharing site The Pirate Bay, has been arrested in Phnom Penh, Cambodia.
Media giant InterActiveCorp (IAC) is to buy online publisher About.com for $300m from the New York Times.
Facebook has bought Threadsy, the start-up company behind the Swaylo social influence measurement service.
South African media giant Naspers is said to be investing $150 million (Rs 834 crores) in online retailer Flipkart, a deal which would secure the company’s finances for the next three years.
Google and Oracle have been ordered to reveal the names of those it pays for writing articles and blogs, following a dispute between the two technology giants.
Last week saw Facebook announce new ad format, allowing advertisers to run messages directly in user’s news feeds, whether they had ‘liked’ their page or not. Oliver Felstead, Managing Director, UK & EMEA, Coupons.com looks at the implications of the controversial addition to Facebook’s marketing arsenal…
The Camping and Caravanning Club has launched a new online marketing campaign, called ‘Don’t mention the Weather’, designed at promoting great British days out to the 13 million people in the UK interested in camping.