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media

Android faces probe in Russia after Yandex protest

February 19, 2015

Russia’s most popular search engine Yandex has asked the state anti-monopoly watchdog to investigate Google for possibly violating Russian antitrust law.

Uncategorized advertising, Android, apps, Google, media

Ecommerce tool eSellerPro rebrands as Volo

February 19, 2015

eSellerPro, an ecommerce ERP solution, today announced it is rebranding as Volo following a period of growth.

E-commerce ecommerce, media, technology

Ireland marketing trends: Twitter more effective than Facebook? (infographic)

February 18, 2015

Two thirds of marketers in Ireland believe that Twitter is the most effective social platform for business, but Facebook is the ‘most important’ according to the results of a new study.

Ads, Social Facebook, infographic, marketing, media, Twitter

Most Brits change shopping habits due to promotions

February 18, 2015

Retailer promotions are directly impacting the buying habits of 60% of UK consumers, according to new research.

E-commerce brands, email, Facebook, games, media

Valentine’s Day Study: Which online flower firms are most visible on Google and social media?

February 18, 2015

As Americans get ready to spend $2.1 billion on flowers on Valentine’s day this year, ftd.com is ranked the most visible of ten top US online flower delivery companies both in organic searches on Google.com and in Google’s paid search listings.

Ads, Search advertising, content, Facebook, Google, media

Top tips: Video killed the radio star- but are you killing video?

February 18, 2015

Video is now one of the most important pieces of IP within any major organisations, but many miss out on its potential to enhance brand messaging. David Peto, CEO at Aframe discusses the importance of businesses exerting greater control of video through all stages of production, development and distribution.

Ads, Video, Viral advertising, brands, content, marketing, media

Web stat firms Kantar and ComScore join forces

February 18, 2015

ComScore has formed a strategic alliance with Kantar outside of the US, in a financial deal that will see the two combine their products, data assets, technology, research and relationships.

Uncategorized comScore, global, media, technology

Volkswagen gets closer to customers with YouTube and search campaign

February 18, 2015

Volkswagen Commercial Vehicles is launching the latest instalment of Working with you – its customer-centric brand promise.

Ads marketing, media, Search, YouTube

UK’s tech businesses set to grow four times faster than GDP in 2015

February 12, 2015

Marketing and advertising was not only fundamental to the growth of the vast majority of UK tech firms last year, but also seen as the most important factor in sustaining or accelerating growth in 2015, by the largest percentage of respondents, according to new research.

News advertising, government, marketing, media, Regulation

Content marketing trends: How influential are YouTube vloggers?

February 9, 2015

Children and teenagers are now more likely to know YouTube vloggers than film stars, but a new survey suggests their influence on spending habits isn’t as influential as brands and traditional media companies think.

Video, Viral brands, content, Entertainment, marketing, media, video, YouTube
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