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marketing

Top 10 Tips – Execute the Perfect Mobile Marketing Campaign

September 16, 2010

Mobile texts can be one of the most personal forms of marketing.. so how do you avoid turing off consumers? Txtlocal provides their top 10 tips to help you’re business stay ahead of the competition.

Mobile, Search, Uncategorized marketing, Twitter

Brands ‘not doing enough on social media’- survey

September 16, 2010

Four out of ten UK brands are spending less than one per cent of their digital marketing budgets on social media initiatives, according to a survey.

Uncategorized brands, digital marketing, Facebook, marketing, media

Brands 'not doing enough on social media'- survey

September 16, 2010

Four out of ten UK brands are spending less than one per cent of their digital marketing budgets on social media initiatives, according to a survey.

Uncategorized brands, digital marketing, Facebook, marketing, media

Event report: The ASA- Expanding to cover internet marketing further

September 15, 2010

As part of a major shake-up in UK marketing regulation, UK firms will soon have to ensure content on their websites and social network pages comply with the same rules as their paid-for advertising. But how will this be policed? And with brand sites now carrying their own press releases and staff blogs, just what’s … [Read more…]

Regulation, Uncategorized advertising, content, marketing, UK

YouTube tests live streaming

September 15, 2010

YouTube has begun to test its own-brand live video-streaming technology.

Uncategorized BBC, broadband, content, marketing, media

Right to reply: Google Instant doesn’t mean the death of SEO

September 15, 2010

Does Google’s new instant search tool mean the end of SEO as we know it? Search engine optimisation company QueryClick argues why the pessimists have it wrong…

Search, Uncategorized advertising, Google, marketing, technology

The Digital Intersection – what TV choice for the British consumer?

September 15, 2010

On the eve of the IBC Conference in Amsterdam Louise Kavanagh, Managing Director of the digital TV data specialists Apogee takes a step back as the UK approaches the final months of the digital switchover.

Search, Uncategorized broadband, content, Entertainment, marketing

First ‘market map’ of European online display advertising industry

September 14, 2010

Publishers struggling to tell their ad networks from their ad exchanges and their DSPs from their agency trading desks have a new tool to help them keep pace with the sub-sectors of the online advertising world.

Search, Uncategorized advertising, digital marketing, Europe, marketing

First ‘market map’ of European online display advertising industry

September 14, 2010

Publishers struggling to tell their ad networks from their ad exchanges and their DSPs from their agency trading desks have a new tool to help them keep pace with the sub-sectors of the online advertising world.

Uncategorized advertising, digital marketing, Europe, marketing, technology

First 'market map' of European online display advertising industry

September 14, 2010

Publishers struggling to tell their ad networks from their ad exchanges and their DSPs from their agency trading desks have a new tool to help them keep pace with the sub-sectors of the online advertising world.

Uncategorized advertising, digital marketing, Europe, marketing, technology
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