Utilities and finance sectors ‘need to get personal’
The UK’s utilities and personal finance companies are failing to meet consumer demand for personal communication according to research from enterprise software provider Thunderhead.
marketing
Online shopping in April: Top e-tailers give their views
The latest figures from the IMRG Capgemini e-Retail Sales Index have revealed continuing strong growth for online sales in April, with shoppers in the UK spending a total of £5.2 billion online, a significant 19% more than April 2010 and equivalent to £84 per person. In this article, key figures form the UK online retail … [Read more…]
Top tips: Finding the right creative avenue for each channel
Although it’s becoming common practice, integrating large campaigns across multiple platforms and agencies can hamper creativity. Don Smith, Creative Director at Realise Digital argues why agencies should shy away from the ‘one size fits all’ approach and play to their strengths…
BBC extends CBeebies website to ‘Grown-ups’
The BBC has hired marketing consultancy MumPanel to help redevelop its ‘Grown-ups’ side of the CBeebies website.
BBC extends CBeebies website to 'Grown-ups'
The BBC has hired marketing consultancy MumPanel to help redevelop its ‘Grown-ups’ side of the CBeebies website.
Orange and Barclaycard ‘Quicktap’ app turns mobiles into credit cards
Orange and Barclaycard have launched ‘Quick Tap’, a contactless mobile payment service which allows consumers to make purchases on the high street using their mobile phone for the first time.
Orange and Barclaycard 'Quicktap' app turns mobiles into credit cards
Orange and Barclaycard have launched ‘Quick Tap’, a contactless mobile payment service which allows consumers to make purchases on the high street using their mobile phone for the first time.
How influential are you? The Sunday Times ‘Social List’ ranks social media stars
The Sunday Times has launched the ‘Social List’, using data from 4 key social networks – Foursquare, Twitter, LinkedIn and Facebook – to measure a person’s influence online.
How influential are you? The Sunday Times 'Social List' ranks social media stars
The Sunday Times has launched the ‘Social List’, using data from 4 key social networks – Foursquare, Twitter, LinkedIn and Facebook – to measure a person’s influence online.
British small businesses generating £36bn online annually
British small businesses are now generating online revenues in excess of £36bn a year, according to new independent research However, this only makes up 2.4% of small business turnover, where larger enterprises attribute up to 18.7% of their turnover to online channels.