With London’s buoyant tech sector set to enjoy the annual Shoreditch Digital festival that starts today, a new report has highlighted the impact that a shortage of skilled workers and a lack of funding is having on its growth.
Microsoft Advertising has teamed up with Specsavers to launch the eyewear company’s ‘Spectacle Wearer of the Year’ (SWOTY) campaign on Skype.
Twitter’s 6 second video platform Vine is becoming a hot new channel for marketers, according to new research from Unruly media.
Coca-Cola has embarked on its biggest summer promotion to, putting mobile and social at the core of its North American marketing this year to connect with consumers while outdoors.
Branded pages and organic posts on social media sites are not enough to produce an effective social marketing strategy, according to a new study.
Facebook is rumoured to be planning video ads to rival YouTube. Adrian Moxley, Co-Founder and Chief Marketing Officer of visual classification company WeSEE looks at that the social network need to do to ensure it can compete with Google and please users at the same time.
Modern day marketers need to be aware that their brand messages are at risk of being swallowed up in the abyss that can be email marketing. John Watton, Senior Marketing Director at Silverpop, offers 10 tips to make sure your campaigns cuts through the clutter.
A modest man from Stockport who co-founded the website content management system WordPress is to be honoured for his outstanding contribution to digital media.
UK video ad technology firm Unruly has expanded into Germany through the acquisition of Germany’s Shareifyoulike.
The UK luxury market is forecast to double in size over the next five years, increasing in value to £12.2 billion in 2017, in comparison to £6.6 billion in 2012, according to new research.