Online reviews are becoming an ever-more influential factor in the customer decision making process, but many people don’t even look at the review content or the review source, according to new research.
Nearly 41% of affiliates have stopped working with an affiliate network because of a payment issue, according to new research.
Gone are the days when connected activity was limited to three devices – laptops, smartphones and tablets – the introduction of the Internet of Things has seen the ordinary object transformed into a piece of revolutionary technology. But what does this mean for advertisers? Ben Sidebottom, Director of Solution Architecture, Visual IQ discusses how advanced … [Read more…]
With Windows 10’s just over a week away, Microsoft began its marketing drive for the new operating system with its first commercial.
Apple Pay went live in the UK last week, following its launch in the US earlier in the year. Brandwatch has analysed how well the contactless payment system is going down with the public on social media. The result unfortunately isn’t a great start for Apple Pay.
From extra long shoehorns to an airplane seatbelt extender- Amazon’s ‘Prime Day’ didn’t exactly deliver the big discounts on big ticket items that many were hoping for. However, the hype for an event ‘bigger than Black Friday’ helped the online retailer enjoy an 80% rise in sales.
The Smash martians and BT’s ‘Ology’ ads are the most popular ads from the pre-internet age, according to a new survey.
More than half of employers fear they will not be able to recruit enough high-skilled workers, including the technology and digital sector, according to a new survey by the CBI.
Today Amazon celebrates its 20th birthday with a huge day of sales, and online shoppers in rural Britain will be better placed to bag the bargains than those in major cities due to ultrafast broadband speeds up to 40 times the UK average, according to new research.
Stuart Fuller, Director of Commercial Operations and Communications at NetNames, comments on the 30th birthday of the dotOrg domain name, and how TLDs can help non-profit organisations establish an online marketing strategy.