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UK’s SDL partners with Alibaba for web hosting service across Asia

September 14, 2018

UK software and translation company SDL has formed a strategic partnership with Alibaba Cloud to launch a co-developed solution designed to help global brands launch and grow their digital business across the China and Asia markets.

E-commerce, News brands, China, content, global, local

Awin and affilinet unite under same brand as merger progresses

September 5, 2018

European affiliate network, affilinet is now operating under the Awin brand following a successful first year as part of Awin.

Ads content, digital marketing, France, local, marketing

Summer sales: 5 ways to make shoppers stay and spend up

August 31, 2018

As stores clear out their summer stock ready for autumn, competition is fierce. Steve Richardson, UK & MEA Director at ShopperTrak, looks at what can retailers do to stand out and generate as many conversions as possible.

E-commerce Amazon, analytics, local, marketing, mobile marketing

Special needs charity SNAP revamps website with Blue Serif

August 29, 2018

Creative and digital agency Blue Serif has created a new website for Essex based charity, SNAP (Special Needs And Parents).

Content local, Search

Ariana Grande adds mixed reality ‘Sweetener’ to album launch

August 29, 2018

Thousands of Ariana Grande fans will move to hotspots across the UK to unlock VIP prizes in a mixed reality campaign launched this week to mark the release of her new album, ‘Sweetener’.

Content, Mobile advertising, content, local, marketing, technology

Social poker site KamaGames gets into blockchain

August 17, 2018

European social mobile poker operator KamaGames has announced its entry into the Blockchain and Cryptocurrency landscape with the launch of its own KamaGames Token (KGT).

Mobile, News local, technology

Heatwave holidays: Google searches for Cornish holidays soar 363%

August 15, 2018

During the peak of the recent heatwave, demand for holidays, beaches and accommodation in Cornwall surged by up to 363%, according to new research.

Search digital marketing, Google, local, marketing, media

Ecommerce tips: Why every retailer now needs an omnichannel strategy

August 14, 2018

Steve Borges, director and co-founder at Biglight explains the importance of having an omnichannel strategy and why all brands need to be doing it not only to thrive but to survive too.

E-commerce advertising, Amazon, brands, ecommerce, local

Case study: How Temple Spa doubled mobile revenue by adapting to online shopper preferences

July 27, 2018

Temple Spa doubled mobile revenue after upgrading its ecommerce operation in line with how customers prefer to shop. This case study looks at how the luxury skincare and spa brand worked with ecommerce agency Gene to get a 67% increase in mobile conversion rate over the same period.

Mobile ecommerce, Europe, Google, local, technology

Google takes AI-powered job search service to UK

July 17, 2018

Google has launched a job searching service in the UK, following its rollout in the US, offering users local results if they’re looking for a new role.

Ads, Search Google, local, Maps, Search, technology
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