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Italy

Search case study: LED Hut revamps site search to boost international appeal (and double sales)

February 7, 2014

LED lighting provider LED Hut worked with site search firm SLI to drive relevant search results to its base of international customers. This case study looks at how the firm achieved a search convert at a rate 200% higher and spend double the amount in comparison to the site average.

Uncategorized brands, content, France, Germany, Italy

Marketing technology firm Teradata shakes up UK and Asia teams

January 17, 2014

Teradata has announced a major leadership reshuffle, as the marketing technology firm continues its expansion across the UK and South East Asia.

Uncategorized Australia, digital marketing, Germany, Italy, marketing

Peroni online content hub promotes Italian heritage

June 11, 2013

SABMiller has launched a UK online hub promoting the Italian heritage of its Peroni Nastro Azzurro brand.

Uncategorized content, Italy, marketing, music, UK

Nielsen takes audience measurement to Australia, Canada, Germany and Italy

April 4, 2013

Nielsen is to launch its online campaign ratings measurement system in Australia, Canada, Germany and Italy.

Uncategorized advertising, Australia, Germany, Italy, media

EU regulators join forces to challenge Google privacy policy

April 3, 2013

Six European regulators have teamed up to bring legal action against Google to try to force the tech giant to overhaul its privacy practices.

Uncategorized Europe, France, Germany, Google, Italy

Easter holiday searches drop by 1.7 million

March 27, 2013

UK holiday searches in February totalled 1.2 million, down significantly on November’s 2.9 million, according to new research.

Search, Uncategorized brands, Google, Italy, media

Smartphone 'now in majority in top European countries'

March 19, 2013

The number of smartphone users in the EU5 countries (Spain, Germany, Italy, France and the UK) grew by 30 percent over the year, reaching 136.2 million in the three month average ending December 2012, according to new data.

Uncategorized comScore, France, Germany, Italy, Spain

Smartphone ‘now in majority in top European countries’

March 19, 2013

The number of smartphone users in the EU5 countries (Spain, Germany, Italy, France and the UK) grew by 30 percent over the year, reaching 136.2 million in the three month average ending December 2012, according to new data.

Uncategorized comScore, France, Germany, Italy, Spain

Tablet ownership ‘to quadruple by 2017’- Forrester

March 1, 2013

Tablet ownership in Western Europe is set to quadruple in the next five years as the percentage of online consumers to own a tablet increases from 14% in 2012 to 55% in 2017, according to new research.

Uncategorized Europe, France, Germany, Italy, smartphones

The price of love: Brits ‘spend £119 on their Valentine’ (Infographic)

February 11, 2013

With Valentine’s Day fast approaching, this infographic from Rakuten looks at the global online shopping trends for the most romantic day of the year- revealing that Asians spend the most, Germans spend the least and Americans spend £231m a year on presents for their pets…

Uncategorized France, Germany, global, infographic, Italy
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