UK to get driverless cars on roads by January
The UK government plans to put driverless cars on public roads as early as January 2015, joining the US, Japan, Singapore, Sweden and Germany in tests to see how the vehicles will work on a large scale.
iPad
Apple plans smart home platform
Apple is expanding its presence in the growing ‘internet of things’ market with a new software platform that could turn the iPhone into a remote control for lights, security systems and other household appliances, according to a news report.
Apple buys back shares as profits rise 5%
Apple has enjoyed a strong first quarter of the year, with the electronics giant planning to buy stock back from shareholders while increasing its quarterly dividend by 8%.
Top multichannel marketing tips: Taking digital engagement in store
In the rush to exploit online innovation are retailers in danger of overlooking the face to face experience? Innovative digital and mobile technologies are increasingly being used to personalise the online experience; but it is also essential to include the retail store in that experience to maximise the value of every aspect of the customer/brand … [Read more…]
Right to reply: Windows XP RIP- the challenges for business
A significant chapter in the history of the PC comes to an end today as Microsoft ceases “Extended Support” for Windows XP, meaning there will be no new security updates from the vendor. However, millions of PCs are estimated to be running Windows XP as support comes to an end, and this can only mean … [Read more…]
Twitter to launch 15 new ad units- report
Twitter is planning to launch 15 new types of ad products, including in-stream downloads for mobile games and click-to-call buttons for local businesses, according to a news report.
iPad gets Office as Microsoft embraces cross-platform software
Microsoft has launched an iPad version of its Office software, following the launch of an iPhone version last year.
RealPlayer aims to become ‘Dropbox for Videos’
Digital media firm RealPlayer has launched its cloud service globally, aimed at offering a ‘Dropbox-style’ experience for videos.
A day in the life of a tablet user: iPad generates four times more traffic than Android in US
While Android makes headway in many regions, Apple continues to dominate the tablet market in the US, with iPad users generating 4 times more traffic than people on Android tablets.
Analytics case study: Klarna uses ‘cookieless tracking to boost targeting
In-store payment solutions firm Klarna founsd that its cookie-based tracking system was increasingly being blocked by browsers. This case study looks at how the firm used iframe tracking to overcome the problem, usiong Google Analytics and partner Outfox.