How are consumers sharing personal data with brands? (infographic)
Over 4 in 5 (82%) of UK consumers are happy to share their information with brands across at least one channel, according to this new infographic from Experian.
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Rich media display ads ‘3 times more effective than traditional banners’ (Infographic)
Desensitised to standard display advertising, consumers now spend 74% more time engaging with rich media ads, according to new research.
Starbucks Vs Costa: Who is winning the London check-in wars? (infographic)
Despite Starbucks having eight times the number of central London outlets, the chain secures less Facebook check-ins on average than rival coffee group Costa, according to new research.
Are you a social media liar? Intel tracks top Facebook fibs (Infographic)
More than half (53%) of Facebook and Twitter users are happy to tell ‘social lies’ according to this new infographic from Intel.
Mobile users ‘prefer navigation to search’
Despite its popularity online, smartphone users are ditching search in favour of direct navigation, according to new research.
Social media Olympics- who won gold? (infographic)
The UK is constantly sharing content across the internet, Brits really stepped it up a gear over the past two weeks. Olympics fever gripped the UK – with over 300 billion pieces of content be shared online over the 17 day period. This infographic takes a look at how content was shared over the web.
Google+ Ghost Town? Twitter tops sharing league as Google lags behind (infographic)
Google claims 170m Google+ users but other reports have said it is a ghost town, so what is the truth? New findings appear to confirm the latter – despite its large number of accounts the platform is bottom of the list of social network users’ favoured channels.
German ad spend 2012: Automotive sector fastest riser (infographic)
In the period from January to April 2012, advertising expenditures in the German advertising market totaled €9.4 billion, an increase of 1.6% or €143.6 million compared to the same period in the previous year, according to new data.
Direct marketing spend ‘to surpass £15bn this year’ (infographic)
Despite the economic gloom, direct marketing spend in the UK is set to grow 7% this year, driven by investment in email and social media, according to new research from the Direct Marketing Association (DMA).
Direct marketing spend 'to surpass £15bn this year' (infographic)
Despite the economic gloom, direct marketing spend in the UK is set to grow 7% this year, driven by investment in email and social media, according to new research from the Direct Marketing Association (DMA).