Hotels and restaurants top mobile usability charts (infographic)
Hotels and bed and breakfasts as a category have the most mobile-optimized websites, with a 63% rating, followed by restaurants at 52%, according to a study by hibu.
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Twitter trends: Most brand tweeters ‘also tweet about TV’
More than seven out of 10 people who tweet about brands also tweet about TV, representing a huge opportunity for marketers, according to new research.
Mobile marketing tips: the best ad formats for smartphones revealed
Expandable banners are the best performing ad on mobiles, with the entertainment and media sectors recording the highest mobile click through rate, according to new research.
The marketing technology landscape in one (huge) infographic
If more proof was needed that digital marketing is getting more complicated, this infographic from maps out some of the key players across the main disciplines- resulting in one huge chart.
The rise of smartphones in South Africa (Infographic)
Smartphones are on the rise in South Africa. This infographic from InMobi,looks back to 2012 and illustrates how consumer behaviour in South Africa is shifting, as they become more reliant on their phones as their primary means of being connected.
Video ads on news sites ‘tripled last year’ (DoubleClick infographic)
News publishers are running three times more video ads this year than last, with huge rises in investment coming from the automotive, sports and shopping sectors, according to new data from Google’s DoubleClick ad network.
Big data projects ‘too time consuming’ (infographic)
Organisations can’t gather business insights from ‘big data’ fast enough, according to a new survey which found that just 23% of businesses perceive these projects to be a success.
Google search tips for 2013: 8 SEO trends for the year (video)
With Google’s latest Penguin search algorithm unleashed last week, what are the latest SEO trends for marketers looking to get ahead in the rankings? We list 8 new search factors to take into account, taken from the latest video from Matt Cutts, head of the webspam team at Google.
SEO strategies in 2013: How to avoid a fight with a Penguin (infographic)
Google claims that its latest Penguin 2.0 algorithm will be the most-talked-about update of 2013 for brands’ SEO strategies. This infographic from US content marketing agency Brafton offers a guide to help you fend off potential PageRank downgrades and rank high in Google.
Google+ mentions ‘generate more revenue than Facebook’ (infographic)
A single share on Google+ is worth more in revenue than a single referral on Twitter and Facebook, according to this new infographic looking at social media trends from Addshoppers.