Google Maps now shows how busy shops are in real time
Google has updated its Maps feature with a new tool that shows whether a bar or shop is busy in real-time.
Diageo warns against drunk driving with VR car crash
Alcoholic drinks brand Diageo has launched a virtual reality video simulating a drink driving car crash.
Brits losing patience with social media customer service
UK consumers are at the tipping point of tolerance when it comes to being kept on hold, even more on social media channels than on the phone, according to new research.
Digital disruption: Half of UK businesses “will not exist in current form by 2021”
Digital disruption is the biggest challenge faced by organisations today, with almost half (44%) of business leaders believing their organisation will not exist in its current form by 2021, according to new research.
Is Apple working on Snapchat-style smart glasses?
Apple is working on a set of smart glasses similar to Snapchat’s newly launched Spectacles, according to news reports.
Gmail iPhone app lets users unsend embarrassing emails
Gmail has added a new feature that lets iPhone users unsend emails they may have sent in error.
Google launches $79 Daydream VR headset
Google has launched a new VR headset in the US, as the Internet giant looks to take on the like of Facebook’s Oculus Rift and Samsung’s Gear VR in the next-gen media sector.
Case study: Coverfox.com targets forgetful drivers with interactive campaign
Indian insurance firm Coverfox intercepted YouTube for several days and continued with their message until people renewed their insurance. This case study looks at how the firm made smart and fun use of retargeting that was far more effective than a simple email reminder.
Gamification case study: Budget Direct offers virtual ride with ‘Captain Risky’
Australian insurance firm Budget Direct worked with 303 MullenLowe in Sydney to create a virtual ad-within-an-ad for which gives audiences the chance to ride with Captain Risky as he performs a spectacular double helix jump stunt. This case study looks at how the VR venture got viewers sharing in droves.
YouTube celebrates top 18 creators in #madeforyou campaign
YouTube has launched a campaign highlighting 18 of its biggest stars in its UK creator community.