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M&S Vs. Interflora: Google AdWords legal battle rages on

September 23, 2011

In a case that could change the way brands bid on search keyword advertising, a two-year legal battle between Interflora and M&S has reached another stepping stone, with both sides claiming victory- but Google may be the real winner…

Search, Uncategorized advertising, brands, Google, marketing

M&S Vs. Interflora: Google AdWords legal battle rages on

September 23, 2011

In a case that could change the way brands bid on search keyword advertising, a two-year legal battle between Interflora and M&S has reached another stepping stone, with both sides claiming victory- but Google may be the real winner…

Search, Uncategorized advertising, brands, Google, marketing

Right to reply: How Google+ highlights a new war on site speed

September 22, 2011

As Google+ goes public, what affect does its plug-in have on website speeds? Paul Cook, CEO of TagMan, looks at the plethora of new online marketing technologies and the potentially negative affect on page load times…

Uncategorized analytics, content, digital marketing, Facebook, Google

Google Wallet goes live: Smartphones become credit cards

September 21, 2011

Google has launched its mobile payments system’ Google Wallet’ in the US, allowing people to pay for purchases simply by waving their smartphones at the cash register.

Uncategorized Android, Google, smartphones

Google expects India’s web audience to triple by 2012

September 21, 2011

Google expects India’s Internet users to triple by 2014 as telecom carriers invest in high-speed wireless infrastructure and smartphones become cheaper, according to a news report.

Uncategorized advertising, China, global, Google, government

Top UK brands test Google Goggles ‘visual search’ smartphone ads

September 20, 2011

French Connection, Garnier, Sony Music and Samsung are among the top brands testing Google’s new visual search ad platform.

Uncategorized advertising, Android, brands, content, Google

Top tips: SEO Migration- Why and How?

September 20, 2011

Most web re-designs result in a dip in search rankings, which could have a knock-on effect on business. Alex Wares, Managing Director, Mediarun offers a 3-step guide to ensuring that a change in website doesn’t result in a loss of traffic…

Search, Uncategorized digital marketing, Google, marketing, UK

Google’s new airfare search tool in US- a threat to travel comparison sites?

September 20, 2011

Google has launched a new tool that helps users search and compare airline flight costs.

Search, Uncategorized Google, Travel

Google buys Groupon rival DailyDeal

September 19, 2011

Google has bought German online voucher site DailyDeal.de for an undisclosed sum, as the internet giant looks to take on Groupon in the lucrative flash sales market.

Uncategorized Amazon, Entertainment, Facebook, Germany, Google

Yahoo for sale? Silver Lake named as first potential buyer

September 19, 2011

Yahoo is reportedly attracting interest from potential buyers, with private equity firm Silver Lake Partners named as the first possible bidder for the embattled Internet giant.

Uncategorized advertising, AOL, China, Google, Japan
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