Four-fifths (82%) of business executives believe that successful adoption of the Industrial Internet of Things (IIoT) is critical to their company’s future success. Despite this, only 25% of surveyed companies have a clear strategy, according to new research.
Contextual digital advertising company Smartology has appointed John Pentin to the newly-created role of VP Global Sales as it continues its expansion. Pentin has previously held senior strategic sales roles at publishers including CNBC, Bloomberg and Newsweek.
The European Data Protection Supervisor (EDPS) has demanded revisions to a consumer data sharing deal between the EU and the US, intended to be a replacement for the long-running ‘Safe Harbour’ pact between the two regions.
The ongoing rise of smartphones and the mobile web are having a real impact on levels of engagement with tablets, according to new data.
A third (32%) of online shoppers who abandoned their shopping did so at the checkout, yet the majority of site abandoners remain loyal and return to the same retailer to complete their purchase at a later time (53%).
The internet is about to get a bit more crowded (and cultural) with the introduction of a new .art domain dedicated to the creative industry.
BT Sport is making the 2016 UEFA Champions League final the “most social sports broadcast ever” by live-streaming the match on YouTube and as a Snapchat Live story.
In a major move against Google, Facebook will begin showing adverts to people around the web; not just at those not logged in, but those without an account at all.
Red Bull is partnering Go Pro in a deal that will see the energy drink brand use the POV camera at more than 1,800 Red Bull events in the next few years.
Brazilians are the most active demographic in terms of both usage and engagement, while the UK leads the world for shopping app use, according to new research.