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global

TabMo partners VHOOH to boost out-of-home programmatic

March 17, 2020
TabMo partners VHOOH to boost out-of-home programmatic
TabMo partners VHOOH to boost out-of-home programmatic

Mobile advertising company TabMo has partnered with VIOOH, a global digital out-of-home (DOOH) marketplace with access to JCDecaux’s inventory.

Ads advertising, brands, Germany, global, Italy

Amazon to sell cashier-less tech to rivals

March 16, 2020

Amazon is to launch a new business line that sells the technology behind its cashier-less convenience stores to other retailers.

E-commerce Amazon, email, Entertainment, global, marketing

Coronavirus: Employer-employee disconnect on home working response

March 16, 2020
Coronavirus: Employer-employee disconnect on home working response
Coronavirus: Employer-employee disconnect on home working response

Only 14% of UK office workers been mandated to work from home full-time by their employers during the coronavirus outbreak, despite over half (52%) having expressed a preference for doing so, according to new research.

Regulation global, government, security, technology, UK

Technology at work ‘impacting wellness and is the root cause of conflict’

March 5, 2020

80% of employees hoped that tech-enabled remote working capabilities would give them better work-life balance. However the reality is far different, with almost half (42%) claiming that new smart working practices are negatively impacting their work-life balance, according to new research.

Ads apps, CRM, global, media, smartphones

Facebook ‘rethinks’ Libra cryptocurrency plans: Offering more inclusive wallet of dollars and euros

March 4, 2020
Facebook 'rethinks' Libra cryptocurrentcy plans: Offering more inclusive wallet of dollars and euros
Facebook 'rethinks' Libra cryptocurrentcy plans: Offering more inclusive wallet of dollars and euros

Facebook is reportedly rethinking its plans for its own digital currency, called Libra, after resistance from regulators and losing a number of big name partners.

Ads, E-commerce Facebook, global, government, media

The most read about women online: Greta Thunberg, Angela Merkel and Megan Rapinoe top list

March 3, 2020

Ahead of International Women’s Day, Taboola conducted a global analysis of more than 100 women who made the headlines in 2019.

Content, Search Entertainment, Germany, global, India, Spain

Smart ID: iProov provides biometric technology for Estonia’s digital identity programme

March 3, 2020

Secure authentication provider iProov has taken its technology live in Estonia’s state-certified digital identity programme.

Ads, Regulation Europe, global, government, security, smartphones

Travel bans and remote working: Twitter, Amazon and Google take Coronavirus precautions

March 3, 2020
UK marketers ‘one of least impacted by Covid’ with spend due to rocket
UK marketers ‘one of least impacted by Covid’ with spend due to rocket

Major corporations around the world, including Twitter, Amazon and Nike are putting in place extra measures to try and limit the spread of novel coronavirus.

Ads, Regulation Amazon, China, Europe, Facebook, global

Enterprises failing to adopt digital first strategies for global expansion

March 2, 2020

The majority of brands are still ignoring the benefits of a digital-first globalisation strategy, and instead focus their efforts on deploying a local sales team when entering new markets, according to new research.

Ads advertising, brands, content, global, local

Fighting keyword censorship: Mindshare and Skyy Vodka pilot LGBTQ friendly ad marketplace

February 28, 2020
Fighting keyword censorship: Mindshare and Skyy Vodka pilot LGBTQ friendly ad marketplace
Fighting keyword censorship: Mindshare and Skyy Vodka pilot LGBTQ friendly ad marketplace

Mindshare is developing a private marketplace in the US and UK, an initiative to help LGBTQ media titles win a greater share of advertising investment, with Skyy Vodka one of the first clients to sign up.

Search advertising, agencies, brands, content, global
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