Mobile CRM trends: Three quarters of people now ’talk’ to businesses with a mobile message
Businesses are embracing mobile as a communications channel regularly engaging with their customers via text and chat apps, according to new data.
Top tips: Container technology – giving businesses the competitive advantage?
Earlier this year, Facebook began integrating chatbots into its Messenger platform. What is lesser known, however, is the back-end secret weapon that’s been powering the quick release schedule of this update, while also driving efficiencies in the wider enterprise space. Luke Bond, senior consultant at software engineering company, YLD, explains why, despite all of the … [Read more…]
Cannes Lions Case Study: Ariel washing powder gets dads to #sharetheload
This social media video for Ariel washing Powder was hailed by Facebook’s Sheryl Sandberg as “one of the most powerful” she’d ever seen. The Indian ad campaign encouraged men to do their fair share of housework.
Is Cannes Lions becoming too celebrity focused?
Will Smith was more popular than Usher at this year’s advertising and media festival. But is the festival giving way to celebrities over creativity? New research looks at the growing trend…
Quarter of Brits turn to social media to understand EU referendum- report
One in four Brits (26%) used social networks such as Facebook and Twitter to share and receive information about the EU referendum in the run up to polling day according to a national survey. And 6% said the information they found through social media played a role in changing their minds about which side would … [Read more…]
Tumblr takes on Facebook and Periscope with live video
Tumblr has partnered with YouTube to launch a live video streaming service, as the Yahoo-owned firm looks to capitalise in the growing popularity of live streaming video, such as Twitter’s Periscope and Facebook Live Video.
London ‘best in UK for women in tech’
London offers the best opportunities in the UK for women working in the technology sector, but more work to be done as one in ten tech teams have no female employees, according to new research.
Viral of the week: Adobe challenges artists to re-create lost masterpieces with Adobe Stock
Adobe has launched a multi-channel campaign in the UK and US, challenging four digital artists from its Behance artist community to intricately re-create lost, stolen or destroyed art using just Adobe Stock photography. See why it’s our video viral of the week below…
A nation of social shoppers: 2.5 million Brits ‘buying on mobile every day’
2.5 million Brits are not just shopping but buying something on their mobile phones every single day, according to new research.
Right to reply: Six reasons why Three’s ad blocking will fail
With Three starting its ad blocking trial this week, Andrew Darling Blis Communications Director, argues why this will not be successful, and how the advertising industry can address the challenge of ad blockers.