Mastercard debuts Instagram channel for ‘Priceless Cities’ European push
Mastercard has launched a new Instagram channel to take its Priceless Cities programme across the UK and Europe.
9 in 10 brands “not measuring social media marketing efforts”
Nearly nine in ten businesses aren’t measuring their social media marketing efforts as it’s revealed just 14% of businesses surveyed said they currently measure their social media campaigns and track results, according to new research.
Which tech giants come out on top for job satisfaction? [Infographic]
Top tech companies like Google and Facebook are renowned for their modern offices, exceptional perks, and higher-than-average salaries – but does this give employees job satisfaction? A new infographic from eCardShack reveals which tech giant has the happiest workers.
Trump-supporting news site Breitbart blocked by ad exchange
Major online ad exchange AppNexus has blacklisted news site Breitbart for “breaking their service rules regarding hate speech”.
Best Practices in Social Video: How to Use Twitter for Business
The second in a two-part series, Sophie Rayers, EMEA Marketing Director at online video provider Brightcove, looks at the best practices for implementing successful video as part of your social media marketing strategy – in particular, how to make Twitter video work for your business.
Unilever debuts #ShareAMeal campaign to fight world hunger
Unilever is donating 1 million meals to children facing hunger through #ShareAMeal, in exchange for a post, share, #TBT or order of a food for delivery.
“One moment”: OK Go teams with Morton Salt for 4.2 second music video
Ahead of Thanksgiving, indie band OK Go have partnered with consumer packaged goods firm Morton Salt to launch a time-bending Facebook music video … filmed in just 4.2 seconds.
Affiliate Window launches Black Friday visualization tool for marketers
With two days until Black Friday 2016, Affiliate Window has launched a live-data visualisation website.
Instagram debuts Periscope-style live video platform
Instagram has revamped its video features with a Periscope-style live broadcast option.
Diageo warns against drunk driving with VR car crash
Alcoholic drinks brand Diageo has launched a virtual reality video simulating a drink driving car crash.