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MSN logging off: IM pioneer to shut down

September 1, 2014

Instant messaging pioneer MSN Messenger is finally being switched off after 15 years, as the once popular hangout for teens has been usurped by Skype and mobile chat apps such as WhatsApp, Instagram and Snapchat.

Uncategorized AOL, apps, China, Facebook, games

Snapchat valued at $10bn after funding boost

August 29, 2014

Snapchat is now worth a huge $10bn after a fresh round of funding, as the self-destructing photo app continues to thrive despite making virtually no money.

Uncategorized, Video advertising, apps, Facebook, global

Facebook to send ads based on users mobile connection speed

August 28, 2014

Facebook is testing a new tool called ‘bandwidth targeting’ letting advertisers send ads based on the quality of a user’s network connection, moderating type of ad to whether a user is on a 2G, 3G or 4G.

Uncategorized, Video Europe, Facebook, marketing

WhatsApp biggest chat app in world with 600m users

August 28, 2014

WhatsApp’s user-base has now been increased to 600 million, as the Facebook-owned chatapp stroms ahead of LINE and WeChat as the most popular chat app in the world.

Uncategorized apps, China, Europe, Facebook, Japan

Instagram debuts separate time-lapse app

August 28, 2014

Instagram has launched Hyperlapse, a new standalone app letting users shoot time-lapse videos, as the Facebook-owned firm continues to expand.

Uncategorized, Video Android, Facebook, technology

Mozilla debuts £19 smartphone in India

August 28, 2014

Mozilla and Intex have launched the first Firefox OS phone in India, called the Intex Cloud FX and costing just £19.90 (1,999 Rs).

Uncategorized apps, brands, Facebook, India, smartphones

Facebook planning DoubleClick rival: Can it rival Google in display ad revenue?

August 27, 2014

Facebook is reportedly readying a new ad strategy to challenge Google’s dominance of the display ad sector, as the social network continues to expand.

Uncategorized advertising, Facebook, Google, Microsoft

Guest comment : From omni channel to omni payments

August 26, 2014

The days of credit card payments could be numbered, as consumers opt for a range of alternative, more convenient ways of paying online, according to Jasper Bell, Strategy Consultant at Amaze.

Uncategorized Amazon, apps, brands, ecommerce, Facebook

New Zealand social trends: What brands are succeeding on Facebook?

August 26, 2014

Social media usage is now standard practice in our daily lives with 80% of online New Zealanders using these sites each month, according to new research from Nielsen.

Uncategorized brands, content, Facebook, global, marketing

Facebook lets advertisers appear more often in timeline

August 22, 2014

Facebook has raised the frequency cap on ads, letting brands appear twice as often in its users’ timelines, as the social network continues to steer brands towards paid ads.

Uncategorized agencies, brands, content, email, Facebook
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