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ecommerce

Rise of ‘F-commerce’: Reckitt Benckiser sells new Cillit Bang product solely via Facebook

February 10, 2012

Consumer goods giant Reckitt Benckiser has embarked on a new Facebook campaign, using the social network as the exclusive platform to sell its latest Cillit Bang cleaning product.

Uncategorized brands, ecommerce, Facebook, games, marketing

Amazon debuts ‘Junglee’ ecommerce site in India

February 3, 2012

Amazon has launched an ecommerce site in India, marking the entry of one of the world’s largest online retailers into the $550 billion retail market.

Uncategorized Amazon, brands, ecommerce, games, global

Amazon debuts 'Junglee' ecommerce site in India

February 3, 2012

Amazon has launched an ecommerce site in India, marking the entry of one of the world’s largest online retailers into the $550 billion retail market.

Uncategorized Amazon, brands, ecommerce, games, global

Ecommerce sales reach £50bn: Brits spent £1,500 each online in 2011

January 24, 2012

Online sales in the UK are predicted to increase 14% and continue to hit high streets, according to new research.

Uncategorized ecommerce, Europe, Germany, marketing, retail

Christmas ecommerce report: Paid search gets 50% more transactions

January 18, 2012

Over the festive period in the UK, paid search ads generated 50% more transactions than last year, resulting in a 26% rise in revenues from the medium, according to new research.

Uncategorized advertising, Christmas, digital marketing, ecommerce, Entertainment

Tablets to drive bumper Christmas in 2012- report

January 9, 2012

Online shopping sales are forecast to grow between 18% and 22% during Christmas 2012, exceeding the rate of growth in 2011, according to a new report.

Uncategorized Christmas, ecommerce, iPad, retail

Yahoo strategy doubts grow at Goldman Sachs

December 16, 2011

It’s tough being a portal these days, and particularly if you’re under the thumb of analysts who have lost faith in the business model of portals. The latest battering for the Yahoo strategy comes from Goldman Sachs, but their verdict has implications far beyond Yahoo. Here’s what they said and why it matters…

Uncategorized ecommerce, Google, Japan, Microsoft, Yahoo

AllSaints begins affiliate marketing drive

December 14, 2011

Fashion retailer AllSaints has appointed leading network, Affiliate Window for all performance marketing activity.

Uncategorized blogging, content, ecommerce, global, marketing

Vouchers influence Brits to buy from unfamiliar brands – study

November 25, 2011

Over half of consumers (56%) would buy from an unfamiliar brand if offered the right deal at the right time, while 41% have bought purchased something online they would never previously thought of buying, because of a voucher or offer, according to new research.

Uncategorized brands, content, ecommerce, marketing, smartphones

UK Christmas shopping sales to rise 14% to £7.75bn

November 15, 2011

UK shoppers will spend more than £7bn online this Christmas, representing a 14% rise on last year, according to a new study.

Mobile, Uncategorized broadband, Christmas, ecommerce, marketing
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