This is test content description really just to see what happens
As paywalls guarding publications’ content become more widespread throughout national, regional and trade publications over the course of 2011 and into 2012, the quality of content that these publications provide will be placed under greater scrutiny by their readers, keen to see that they are being given value for their money. Bob Dearsley, Chairman of … [Read more…]
Amazon has launched an app store for Android devices, but has invoked the wrath of Apple over the use of its ‘Appstore’ name.
Facebook was the top online brand of 2010, followed by YouTube, eBay, Amazon and Argos, according to new data from Experian Hitwise.
UK mobile advertising market grew 116% to £83 million in 2010, boosted by the increasing popularity of smartphones, according to new data.
There is an enormous variety of digital media channels to choose from. Why should you invest in search, rather than display? What is the optimal social media strategy? Isn’t viral the best way to advertise because its free? How do I determine the potential split of my digital media budget, given the vast preponderance of … [Read more…]
Four in five consumers would not share Facebook ID with marketers, while 46% of companies admit to not using social media initiatives to maximum effect, according to a new study.
The online video advertising market will experience its most significant growth to date this year due to advances in measurement techniques, according to a new report from Web TV Enterprise.
Bigmouthmedia has published a white paper responding to the recent regulatory changes and industry concerns surrounding the Advertising Standards Authority’s expansion into the digital sector.
Last month saw Google update its search algorithms to filter out duplicate content, in a bid to produce higher quality results and combat so-called ‘content farms’. But have some good quality sites suffered as a result? Emily Hill, Managing Director of Write My Site, looks at the case of one publisher, ezinearticles.com.
For the first time ever, social media has become the single biggest activity online in the UK, overtaking the Entertainment category during January according to new research.