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YouTube stream of Dutch football team gets 35,000 viewers

March 1, 2012

A YouTube stream of the Netherlands football team training ahead of their England friendly match has notched up an impressive 35,000 viewers.

Uncategorized content, Facebook, media, Twitter, YouTube

Twitter unlocks 2 years of tweet archive for market research

February 29, 2012

Twitter has partnered with data firm Datasift to unlock the vast archive of user tweets made since 2010, allowing firms to access them for market research purposes.

Search, Uncategorized content, marketing, media, Twitter

Guest comment: Why is f-commerce failing?

February 29, 2012

F-commerce became a popular marketing buzzword last year, as brands set up online stores on Facebook to sell physical goods. But have stores grasped f-commerce yet or is there a long way to go before social selling succeeds as a business model? Anton Gething, co-founder and product director at nToklo, takes a closer look.

Uncategorized brands, content, Facebook, marketing, retail

US Internet use: Americans 18-34 ‘are the most connected’

February 29, 2012

Born sometime between the launch of the VCR and the commercialisation of the Internet, Americans 18-34 are redefining media consumption with their unique embrace of all things digital, according to new research.

Uncategorized, Video content, internet use, media

Lacoste hires Maxymiser for European web push

February 27, 2012

Clothing brand Lacoste has hired Maxymiser to use multivariate testing to boost web sales in the UK and Europe.

Uncategorized content, Europe, France, Germany, technology

Google tests super fast broadband and web TV service in Kansas

February 24, 2012

Google has filed an application to bring its video service to residents of Kansas City, offering live TV and on-demand and online access to TV channels via a super fast broadband connection.

Uncategorized, Video broadband, content, Google

Leaked docs show Facebook censorship guidelines ‘rule sex more offensive than blood and gore’

February 23, 2012

Facebook staff moderating user posts are ordered to delete all forms of sexual activity, but violent and gory images are allowed, according to a leaked document issued buy a disgruntled former employee.

Uncategorized content, demographics, Facebook, images, media

Yandex adds Twitter feed and social tools to search results

February 23, 2012

Russian search giant Yandex has struck a deal with Twitter, giving searchers immediate access to as many as 250 million daily tweets.

Search, Uncategorized content, Facebook, Google, Russia

Top 5 tips: How to lose online customers the B2C way

February 23, 2012

Getting visitors to a website is only half the battle- converting their visit into a purchase or action is another challenge entirely. John Ryder, client services director, Silverbean, lists the most common website conversion mistakes made by B2B and B2C websites.

Uncategorized analytics, content, security, UK

Top tips: 20 Twitter tactics to boost businesses

February 22, 2012

Digital marketing firm Add People have trawled the web and examined the best ways that businesses are using Twitter to grow their brands and win new clients and customers. This list of the top twenty tactics is designed to help boost business on the social media network.

Uncategorized brands, content, digital marketing, email, Facebook
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