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Top tips: How Time magazine maximised conversion across multiple devices

August 21, 2012

With the online audiences becoming increasingly fractured across multiple devices, such as desktops, laptops, smartphone sand tablet, how can you best ensure user’s are getting the best experience no matter how they access content and campaigns? Using a recent Time magazine case study as an example, Mark Boniface, Project Director, Jellyfish, looks at how best … [Read more…]

Search, Uncategorized content, Google, iPad, marketing

Twitter angers developers with API clampdown

August 20, 2012

Twitter has sparked anger from developers after restricting creation of third-party applications on its social network.

Uncategorized apps, content, Google, Maps, media

Top tips: How fashion brands can get the most from their fans

August 17, 2012

Major fashion brands are building up huge social followings, but how should they engage those fans? Tamara Littleton, CEO of social media management agency, eModeration, examines the issues.

Uncategorized apps, brands, content, Facebook, media

Google search tips: 5 common mistakes in SEO (and 6 good ideas)

August 16, 2012

Search engine optimisation remains a tricky balancing act, as the rules constantly change. In this official Google blog post, Maile Ohye, Developer Programs Tech Lead from Google covers the five most common errors she finds in SEO, and then concludes with six quick tips to make sure you’re on the right track.

Uncategorized content, email, Google, marketing, media

IAB clashes with regulator over Facebook fan comments ruling

August 15, 2012

Online trade body the Interactive Advertising Bureau (IAB) Australia has criticised a regulator’s decision to hold advertisers responsible for content on social networks.

Uncategorized advertising, Australia, brands, content, Facebook

Google cracks down piracy search results- paving way for Google Music roll out?

August 15, 2012

Google is revamping its search algorithms in an attempt to ensure legal download websites appear higher in search results than illegal pirate sites.

Search, Uncategorized content, Entertainment, Google, music

Video viral of the week: Little Printer causes big internet buzz

August 15, 2012

Little Printer has taken the Internet by storm, and it’s largely down to this simple but hugely effective YouTube video. Potentially the world’s cutest printer, the device lets users print Tweets, photos and receipts without the need for bulky machines and expensive ink. See why it’s our video viral of the week below…

Uncategorized, Video content, Facebook, Google, YouTube

Social media Olympics- who won gold? (infographic)

August 15, 2012

The UK is constantly sharing content across the internet, Brits really stepped it up a gear over the past two weeks. Olympics fever gripped the UK – with over 300 billion pieces of content be shared online over the 17 day period. This infographic takes a look at how content was shared over the web.

Uncategorized content, infographic, media, UK

Google+ Ghost Town? Twitter tops sharing league as Google lags behind (infographic)

August 14, 2012

Google claims 170m Google+ users but other reports have said it is a ghost town, so what is the truth? New findings appear to confirm the latter – despite its large number of accounts the platform is bottom of the list of social network users’ favoured channels.

Uncategorized content, Entertainment, Facebook, Google, infographic

1 in 8 European smartphone owners conducted a retail transaction on their device

August 14, 2012

Mobile shopping is on the rise in Europe, with a growing number of smartphone users making transactions via their device, according to new research.

Uncategorized Amazon, apps, brands, comScore, content
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