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Regulation of personal data – sweeping new UK powers

December 11, 2012

The location of your mobile phone is added to the list of sweeping new police powers in the regulation of personal data and Deputy PM Clegg leads the attack on his own government.

Uncategorized agencies, content, email, government, internet use

Marketing techniques with Google maps – upgrades and innovation

December 11, 2012

More engineering investment from Google means that marketing techniques with Google maps are going to become more innovative as the maps interface strengthens, combining Street View and consumer generated content. Here are the latest developments…

Uncategorized content, Google, Maps, marketing, Spain

10 Digital Trends in 2013: ‘Data porn’, ‘digital health’ and the UX of social

December 10, 2012

Big data analytics, biohacking and more integrated social experiences will be key trends in 2013, according to a new report.

Uncategorized analytics, apps, content, digital trends, global

LBi appoints Ed Ling as UK Media Director and Chief Media Officer

December 7, 2012

Marketing and technology agency LBi has appointed Ed Ling as UK Media Director and Chief Media Officer with responsibility for strengthening the agency’s media offering in the UK and key international territories.

Uncategorized content, global, local, marketing, media

Apple finally brings iTunes to India and Russia in global roll out

December 4, 2012

Apple has launched its iTunes Store in India, Russia, Turkey, South Africa and 52 additional countries, as the firm looks to expand the reach of its download store.

Uncategorized Apple, content, Entertainment, global, India

Ecommerce trends: Cyber Monday hits record $1.46bn- biggest online spending day in US history

November 30, 2012

US retail e-commerce spending for the first 26 days of the November-December 2012 holiday season, hitting $16.4 bn in online sales, marking a 16-percent increase versus the corresponding days last year.

Uncategorized comScore, content, ecommerce, games, media

Top 5 ecommerce tips: Selling online this Christmas

November 29, 2012

With December just around the corner, Adam Stewart, Marketing Director, Rakuten’s Play.com offers top tips for retailers looking to sell more online this Christmas.

Uncategorized advertising, brands, Christmas, content, ecommerce

O2 debuts mobile digital showroom with Microsoft

November 29, 2012

O2 has chosen Microsoft Advertising to launch a ‘Life Unlocked’ campaign, in a deal that will see the creation of the first ever mobile industry ‘digital showroom’.

Uncategorized advertising, brands, Christmas, content, marketing

Content marketing techniques – boosting engagement through live blogging

November 27, 2012

Live blogging at events boosts engagement with content by 300% according to new research into content marketing techniques with readers explaining what boosts content engagement. Here’s why…

Uncategorized blogging, content, marketing

Smartphones to influence £3.2bn of retail sales this Christmas

November 27, 2012

Accountancy firm Deloitte has predicted that smartphones will influence £3.2bn of retail sales this Christmas, as consumers increasingly use their devices to research prices and engage with friends and family via social media.

Uncategorized brands, Christmas, content, media, retail
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