Home schooling website picks Found for marketing drive
EdPlace is working with digital marketing specialists Found to drive traffic to its parent-focused education platform.
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Cannes Lions 2013- Jack Black on adapting content to a small screen (video)
Actor Jack Black joined Yahoo! on stage at Cannes Lions to talk about the revolution in online content. Speaking to Cannes Lions TV after the seminar, he speaks on Hollywood, content on small screens and why people love a leading man.
MoneySupermarket revamps search for shopping channel
Price comparison site MoneySupermarket is using the search algorithm from Become Europe, to boost the relevance of its shopping channel.
Google donates £1m to stop access to inappropriate content online
Internet giant Google has pledged to donate £1m to the British charity The Internet Watch Foundation (IWF), which monitors online child porn.
Top SEO tips: Keyword research in five easy steps
Keyword research is a fundamental part of online marketing of all kinds- if you don’t use the words people are actually interested in and actively searching for, you’re missing a lot of traffic. Helene Hall, director of search at Gravytrain provides a 5 step guide to keyword research.
Apple reveals US spying requests- Google and Twitter keep quiet
Apple has followed Facebook and Microsoft in revealing details of data requests from the US authorities, following revelations that the National Security Agency (NSA) had “direct access” to their servers under a data collection programme called Prism.
Digital marketing in Latin America 2013: A snapshot of the internet’s fastest growing region
The Latin America online population grew faster than any other global region in the past year, rising 12% to 147 million visitors, according to new research.
Web spying scandal: Facebook shows details of US Govt. data requests
Facebook claims it has “aggressively” protected its user data from the US government snooping, following revelations that the National Security Agency (NSA) had “direct access” to their servers under a data collection programme called Prism.
Web spying scandal: Internet giants urge US Govt. to reveal security requests
Internet giants including Google, Facebook, Microsoft and Twitter all calling for more flexibility in disclosing more about that national security requests they receive from the US government.
IAB UK campaign aims to give consumers greater control over targeted online ads
UK trade body the IAB has launched a new initiative to drive consumer awareness over targeted online ads, with some of UK’s largest news brands, media owners and advertising tech businesses donating inventory