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Following the launch of its Global Mobile Consumer Survey in December, the Mobile Entertainment Forum (MEF) have created this infographic looking specifically at the emergence of a new era of mobile – Mobile 3.0.
Facebook users have sued the social network, claiming that private messages are read and mined for data to share with advertisers and marketers, according to reports.
Digital media in Australia has grown at a rapid pace and marketers have slowly shifted their marketing dollars toward this medium. This infographic from Neilsen looks at how online advertising makes up 27% of the total ad spend pie—up eight-fold from 3% in 2003.
As we enter 2014, research firm Neilsen has released the top 10 web brands, video sites and apps from last year in the US.
In one of the most striking examples of internet protest power yet seen, Microsoft has reversed its controversial decision to impose restrictions on pre-owned games on its upcoming Xbox One console.
The majority of global consumers are still finding online ads annoying, with half calling for a ‘dislike’ button on Facebook to vent their frustrations with a brand, according to new research.
Kantar Media has been appointed by BARB (Broadcasters’ Audience Research Board) to collect and report census data for online TV viewing in the UK across all devices, providing more meaningful audience data for marketers.
Following Mary Portas recent bid to turn around the fortunes of the UK’s high streets, former Focus and Iceland boss Bill Grimsey is leading an ‘alternative’ review that embraces not just retail, but the role of health centres, education, housing and leisure in luring shoppers away from their tablets and back on Britain’s streets.
A New Yorker who moved to London to set up educational video hub Mobento has secured £1.1m in funding, representing one of ‘Tech City’s’ largest recorded first-rounds of investment.
The top online retailers in the UK and US are underperforming at critical elements of email marketing, including sign up and subject lines, according to a new report.