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Facebook has reportedly passed YouTube for monthly video views on desktop for the first time, delivered nearly a billion more than YouTube August, as the social networks ‘autoplaying’ video format looks to be paying off.
In the race to create the perfect, personal customer experience most marketers have amassed huge volumes of customer data. So why are the majority still failing to deliver the quality of experience demanded in an era of continually rising customer expectation? The problem is that historic CRM data, however in depth and accurate, cannot reveal … [Read more…]
CBS has launched its own subscription video-on-demand effort for $5.99 a month, as the broadcaster looks to beat rival HBO to take on the likes of Netflix and Amazon in the video-on-demand arena.
Google has launched its ‘Preferred’ platform in UK, taking the top 5% of channels on YouTube and selling them to advertisers.
Nearly two in five (39%) of US car buyers will consider internet connection as a key feature for their next automotive purchase, according to new research from Nielsen.
There is widespread support for native advertising amongst marketers, despite confusion over definition, according to new research.
A new social network called Niume has gone live, created for people frustrated with the limitations Facebook and Twitter by offering an instant audience for users content and solves the issue of noisy feeds.
The Telegraph Media Group (TMG) has teamed up with Celtra to launch two advertising formats for The Telegraph’s mobile site.
The Saucy Fish Co. has revamped its website with a new magazine section titled “The Dock” including serving suggestions, as the food brand looks to expand its digital reach.
Google’s DoubleClick, Yahoo and AOL have joined Microsoft Advertising in being awarded seals confirming they meet industry-agreed standards to protect brands’ safety online. Twenty companies have now been issued seals in the UK.