Netimperative
Netimperative
  • Home
  • Ads
  • Content
  • Mobile
  • E-commerce
  • Social
  • Regulation
  • Video
  • Viral
Menu
  • Apple
  • Amazon
  • Facebook
  • Google
  • twitter
  • WhatsApp
  • YouTube

content

This is test content description really just to see what happens

From satisfaction to advocacy: Using video to foster brand champions and take customer loyalty to the next level

April 5, 2017

Online retailers not only need to stand out from a sea of other e-commerce outlets to win an initial purchase, but to continue to do so again and again. In the third of a three-part series, Mark Blair, VP of EMEA at Brightcove explains how video content can be used by today’s e-tailers to help … [Read more…]

Ads, Content, Video, Viral brands, content, marketing, video

Spotify music stars go “premium-only” in Universal deal

April 5, 2017

Spotify is to restrict some albums to paying subscribers for first time, as the music streaming service looks to be moving away from its traditional ad-funded content business model.

Ads, Content advertising, Apple, content, music, UK

Verizon to merge Yahoo and AOL under “Oath” umbrella brand

April 5, 2017

Verizon plans to merge Yahoo and AOL under one brand named “Oath”, but the two internet giants will be able to keep their names, according to a news report.

Ads, Content AOL, brands, content, Search, Twitter

Regional publishers urge brands to reject “blind programmatic” ad-buying

April 5, 2017

A consortium of the UK’s leading local news publishers are calling on ad agencies and national brands to use local news media and reject the current trend for buying programmatic ads.

Ads, Content advertising, agencies, brands, comScore, content

Global video advertising outperforms desktop display- report

March 31, 2017

Video viewability showed significant improvement last year so far, increasing from 40% to 58.2%, while the completion rate in view also rose, according to new research.

Mobile, Video, Viral advertising, content, global, media, technology

Online news trends: Daily Mail readers also start reading Guardian after Trump election

March 30, 2017

Britain is becoming less trusting and beginning to question news outlets, as a consequence, we are changing our paper preference, according to new research.

Content, Regulation content, digital marketing, marketing, media, newspapers

Facebook takes on Snapchat with “Stories” feature

March 30, 2017

Facebook is rolling out ‘Stories’ in its main Facebook app, copying Snapchat’s main feature for the fourth time in less than a year.

Content, Mobile, Social analytics, Android, apps, brands, content

Samsung debuts new VR content platform

March 30, 2017

To coincide with the launch of its new S8 smartphone, Samsung has launched a new VR content service in UK, SamsungVR.com and Samsung VR application.

Mobile content, local, media, Samsung, UK

62% of marketers are not using personalisation in their campaigns

March 29, 2017

Almost two-thirds (62%) of UK marketers say they do not incorporate personalisation into their campaigns, with lacking of insight into the customer journey holding back their ability to create a truly omnichannel experience, according to new research.

Ads Amazon, brands, content, email, global

US uses social media for TV discovery

March 28, 2017

The way US consumers watch TV is changing, with social media and mobiles affecting how they discover what to what to watch next in the living room, according to new research.

Ads, Mobile, Social, Video, Viral advertising, brands, content, demographics, email
« Previous 1 … 117 118 119 … 402 Next »

Archives

Tags

advertising agencies Amazon analytics Android Apple apps Australia BBC brands Brazil broadband China Christmas comScore content digital marketing ecommerce email Entertainment Europe Facebook France games Germany global Google government images infographic local marketing media Microsoft music Privacy retail Search security smartphones technology Twitter UK video YouTube

Recent Posts

  • Top six Valentine’s Day ads for 2022
  • 2021 Halloween: digital marketing campaigns we loved this year
  • Empowering employees; the critical link between EX and CX
  • Investing in in-app social features is a must in a world that is crying out to be connected
  • QR codes, Gen Z and the future of OOH

Copyright © 2025 Netimperative.

Magazine WordPress Theme by themehall.com

We use cookies to improve the website and your experience. We’ll assume you’re okay with this, but you’re welcome to opt-out
Cookie settingsACCEPT
Privacy & Cookies Policy

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may have an effect on your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Non-necessary
Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.
SAVE & ACCEPT