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comScore

US web trends: App use overtaking desktop and web browsing

August 26, 2014

Most Americans are more likely to access digital media via apps rather than through traditional desktop or mobile web surfing, according to new research.

Uncategorized Amazon, Apple, apps, brands, comScore

US app engagement trends: iPhone still trumps Android

August 26, 2014

iPhone users in the US earn more and spend more time on apps than their Android counterparts, according to new research.

Uncategorized Android, apps, comScore

The Huffington Post launches in India

August 22, 2014

The Huffington Post has teamed up with The Times of India Group, India’s largest media conglomerate, to launch an Indian edition of online news and entertainment publication.

Uncategorized brands, comScore, content, Entertainment, global

Social media trends in the US: Facebook dominates mobile as Snapchat surges

August 19, 2014

Facebook continues to dominate social media on mobile in the US, but SnapChat use is rocketing, according to new research looking into social media trends in the US.

Uncategorized comScore, Europe, Facebook, media, smartphones

UK internet trends 2014: Which sites attract most mobile users?

August 18, 2014

There are 48.4 million unique internet users in the UK, with 3.3 million users per month accessing the Internet exclusively from mobile devices (smartphone or tablet), according to new research.

Uncategorized comScore, UK

US smartphone penetration to reach 75% this year

August 11, 2014

The US will reach over 75% by the year end, with Apple and Android still leading the way in terms of phones and operating systems respectively, according to new data.

Uncategorized Android, Apple, apps, comScore, Facebook

The Huffington Post hires ex-Al Jazeera boss for Arabic news launch

August 7, 2014

The Huffington Post Media Group has teamed up with the former boss of broadcaster Al Jazeera to launch an Arabic-language edition.

Uncategorized advertising, comScore, content, global, media

Top tips: Staying relevant at every stage of the buying process

August 7, 2014

Antoine Boulin, president media at Purch, looks at how a combination of content and programmatic ad buying can help brands and advertisers stay relevant throughout the purchase funnel.

Uncategorized advertising, brands, comScore, content, media

Top 20 sites in Germany

July 31, 2014

Google, Facebook and eBay were the most popular sites in Germany during May 2014, according to new data from comScore.

Uncategorized comScore, eBay, Facebook, Germany, Google

Online pharmaceutical marketing drives conversions- study

July 21, 2014

Direct visits to branded pharmaceutical websites continue to bring greatest lifts in consumer awareness, favourability and conversions, according to new research.

Uncategorized advertising, brands, comScore, content, marketing
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